Berkley® Juke Fishing Hard Bait

Berkley Juke Fishing Hard Bait is a highly versatile suspending jerk bait designed to burn over shallow water, letting you crank it, twitch it, and troll it for a wide variety of unique actions. Designed by world-class bait engineers with a team of pro-anglers, this fishing lure captures the essence and action of artfully handcrafted wooden baits with the exactness and durability of synthetic bait. A coffin-shaped bill allows maximum darting and side flash with minimal rod movement, and a flat baitfish profile offers maximum flash and roll. Long-distance castability allows you to use the lure effectively in a variety of settings. Each Juke fishing lure comes equipped with two sharp Berkley Fusion19 hooks, delivering fast hooksets for everyone from novice to avid anglers.