MARKET RESEARCH ON Knowledge Transfer Services as a Novel International Educational Tourist Option in the UK (Paperback)

This paper discusses on a novel tourist service, knowledge transfer services and the possibility of its integration in educational tourism industry in the UK. For this purpose, this paper develops a model, which helps to explain the relationship between the customer preference and factors such as gender, work experience and geographic distance of the destination. This paper also gives recommendations and strategies that will be beneficial for companies while commencing the business operations of knowledge transfer services.