Visit the L’Oréal Paris Store

L'Oreal Paris Voluminous Lash Paradise Mascara Primer, Soft White

Key item features

  • L'Oreal Paris Voluminous Lash Paradise Mascara Primer, Soft White
  • Soft white mascara primer thickens lashes for voluptuous volume and helps enhance the wear of your mascara
  • 99 percent natural origin ingredient white primer formula, formulated with chamomile extract and vitamin E provides a caring feel for all day comfort
  • Soft wavy mascara brush with over 200 bristles holds maximum formula to coat and prepare lashes for mascara
  • Use before mascara - glide brush from lash base to lash tip, allow primer to dry before applying mascara on top
  • Tested under ophthalmological control, suitable primer mascara for sensitive eyes and contact lens wearers
Current price is $10.97$40.63/fl oz
Price when purchased online
  • Free 90-day returns
Subscribe, Your usuals, on your schedule, Save time and stay stocked!, $10.97
Your usuals, on your schedule
Save time and stay stocked!
One-time purchase $10.97

How do you want your item?

Try 30 days of Free Shipping with Walmart+! Choose plan at checkout.
How do you want your item?
Columbus, 43215
Arrives by Tomorrow
Sold and shipped by Walmart.com
Free 90-day returns
This item is gift eligible

More seller options (1)

Starting from $18.08
walmart plus

Get free delivery, shipping and more*

*Restrictions apply

About this item

Product details

Specifications

Directions

Warranty

Ingredients

Warnings

Customer ratings & reviews

4.1 out of 5 stars
stars932 ratings811 reviews
How item rating is calculated
  1. 5 stars57% (529)
  2. 4 stars22% (207)
  3. 3 stars10% (89)
  4. 2 stars4% (37)
  5. 1 star8% (70)

Reviews summary

Pros

  • : Has a subtle fragrance.
  • : Provides a noticeable increase in lash thickness.
  • : Provides a noticeable but not dramatic increase in lashes.
  • : Application is smooth and even with a gentle brush.

Neutral

  • : Can be dense and effective, but also prone to shedding and unevenness.
  • : Can be smooth, but may clump in some cases.
Generated by AI

Customer photos

  • +197 images
Filtered and sorted results would be available on the new 'Customer ratings & reviews' page.
Sort by |

Showing 1-3 of 811 reviews

Mar 11, 2026
Kelly
Top Reviewer
5 out of 5 stars review

Verified Purchase

Best primer for the price hands down! I've tried Tarte and Clinique and this is juat as good and a lot less expemsive!

Helpful?4GSM992UNO1I274127921
Mar 5, 2025
anonymous
5 out of 5 stars review

Verified Purchase

This primer really adds thorough coat of product in one swipe. Some other primers require repeated applications. Like that one swipe, one coat covers lashes!

Helpful?4GSM992UNO1I274127921
Feb 3, 2026
Goldie
5 out of 5 stars review

Verified Purchase

One of the best primers ever especially the lede

Helpful?4GSM992UNO1I274127921