Electricine - Luxury Lighting (Eclairage de Luxe) - Vintage French Advertising Poster by Jules Cheret c.1895 - Japanese Unryu Rice Paper Art Print (Unframed) 18 x 24 in

Pacifica Island Art uses an environmentally-friendly Unryu Japanese rice paper made by the Awagami Factory in Tokushima, Japan. Unryu, which translates to 'cloud dragon paper' in Japanese, features long strands of kozo fiber and is made from natural mulberry and hemp fibers using traditional Japanese Washi techniques - ABOUT THE ARTIST - Jules Cheret - Jules Chéret (1836 -1932) was a French painter and lithographer who became a master of Belle Époque poster art. He has been called the father of the modern poster. At age thirteen, he began a three-year apprenticeship with a lithographer and then his interest in painting led him to take an art course at the École Nationale de Dessin. Like most other fledgling artists, Chéret studied the techniques of various artists, past and present, by visiting Paris museums. From 1859 to 1866, he was trained in lithography in London, England, where he was strongly influenced by the British approach to poster design and printing. On returning to France, Chéret created vivid poster ads for the cabarets, music halls, and theaters such as the Eldorado, the Olympia, the Folies Bergère, Théâtre de l'Opéra, the Alcazar d'Été and the Moulin Rouge. He created posters and illustrations for the satirical weekly Le Courrier français. In 1895, Chéret created the Maîtres de l'Affiche collection, a significant art publication of smaller sized reproductions featuring the best works of ninety-seven Parisian artists. His success inspired an industry that saw the emergence of a new generation of poster designers and painters such as Charles Gesmar and Henri de Toulouse-Lautrec. One of his students was Georges de Feure. In 1933 he was honored with a posthumous exhibition of his work at the prestigious Salon d'Automne in Paris. Over the years, Chéret's posters became much sought after by collectors from around the world.