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Clairol Root Touch-Up Natural Instincts Permanent Hair Dye, 5C Cool Brown, Hair Color, 1 Kit

4.4 stars out of 2326 reviews
(4.4)|
2,326 ratings
Clairol Root Touch-Up Natural Instincts Permanent Hair Dye, 5C Cool Brown, Hair Color, 1 KitClairol Root Touch Up Natural Instincts Permanent Hair Dye 5C Cool Brown Hair Color Pack of 1Clairol Root Touch Up Natural Instincts Permanent Hair Dye 7A Dark Blonde Hair Color Pack of 1Clairol Root Touch Up Natural Instincts Permanent Hair Dye 4R Darkest Auburn Hair Color Pack of 1Clairol Natural Instincts Demi Permanent Hair Color Creme 8 Medium Blonde Hair Dye 1 ApplicationClairol Root Touch Up by Natural Instincts Hair Dye Ammonia Free Permanent Hair Color 6 5 Bronde 4 piecesClairol Root Touch Up Natural Instincts Permanent Hair Dye 6 Light Brown Hair Color Pack of 1Clairol Root Touch Up Natural Instincts Permanent Hair Dye 5G Golden Brown Hair Color Pack of 1Clairol Root Touch Up Natural Instincts Permanent Hair Dye 4 Dark Brown Hair Color Pack of 1Clairol Root Touch Up Natural Instincts Permanent Hair Dye 2 Black Hair Color Pack of 1Clairol Root Touch Up Natural Instincts Permanent Hair Dye 5 Medium Brown Hair Color 1 Application
Hair Color Shade:5C Cool Brown-Out of stock
Multipack Quantity:1-Out of stock

Key item features

  • Clairol Root Touch-Up by Natural Instincts, Ammonia-Free Permanent Hair Color, 5C Cool Brown, Hair Dye, 1 Application
  • NO Ammonia
  • No animal derived ingredients
  • Tones & Highlights
  • 100% gray coverage for naturally blended roots
  • Coverage in just 20 minutes
  • Includes plastic mixing bowl made from 100% recycled plastic
Current price is $7.98$5.32/fl oz
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Customer ratings & reviews

4.4 out of 5 stars
stars2,326 ratings2,196 reviews
How item rating is calculated
  1. 5 stars61% (1,427)
  2. 4 stars26% (598)
  3. 3 stars8% (185)
  4. 2 stars2% (46)
  5. 1 star3% (70)

Reviews summary

Pros
  • : Instructions are easy to follow and understand.
  • : Blends seamlessly with natural hair shade.
  • : Covers hair well with high coverage rates.
  • : Covers grey roots well and blends with hair colour.
  • : Allows for precise application to roots.
  • : Quick and minimal mess when applying.
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Showing 1-3 of 2,196 reviews

Oct 14, 2025
Vickybob
5 out of 5 stars review

I love it

I have used this for the first time. I have always been a dyed blonde in my adult years. I recently come across your very light blonde Root Touch up. I love it and will be using it forever!! I can't believe how perfect my roots were. The only thing I found difficult was using it at the back of my short bob hairstyle, I did try but I wasn't very successful.any advised on how I can find an easy way to colour the back of my hair.

International review
Review from Clairol
Helpful?114X4AMMB2DD480497658
Feb 27, 2026
Bobsy63
5 out of 5 stars review

Perfect colour for me

I purchased this product a week ago, unsure how it would turn out. I have long blonde hair. My hairdresser isn't available due to illness. So only ever having the same hairdresser for 45 years I thought I would give it a go. Wow I am blown away by how well it's covered my roots. I have ordered a few more. I haven't tried doing the underneath as yet as I would need at least two packets. The price is fabulous too. I am very happy.

International review
Review from Clairol
Helpful?114X4AMMB2DD480497658
Nov 4, 2025
My Realtor Cyndi
5 out of 5 stars review

⭐️⭐️⭐️⭐️⭐️ 5/5 – Pleasantly Surprised and So Happy

I'll admit, I was skeptical at first. I've never colored my own hair before — my highlights are usually done by a professional salon color specialist. But lately I've been looking for a more economical option, so I decided to try Clairol Root Touch-Up as a little experiment. I'm so excited to report that it was a great success! The product was easy to use, covered my greys beautifully, and blended seamlessly with my highlighted color. I honestly can't believe how natural it looks — no harsh lines or mismatched tones. For anyone who's nervous about trying an at-home touch-up, I highly recommend giving this a shot. It's quick, affordable, and really delivers professional-looking results.

Review from Clairol
Helpful?114X4AMMB2DD480497658