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Hero image 0 of The IMC Handbook: Readings & Cases in Integrated Marketing Communications, 0 of 3

J Stephen Kelly Phd; Susan K Jones; Richard A Hagle

The IMC Handbook: Readings & Cases in Integrated Marketing Communications

Name: The IMC Handbook: Readings & Cases in Integrated Marketing Communications
Brand: J Stephen Kelly Phd; Susan K Jones; Richard A Hagle
SKU: 42482226
Price: 48.29 USD
Availability: OutOfStock

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The IMC Handbook: Readings & Cases in Integrated Marketing Communications The IMC Handbook Readings Cases in Integrated Marketing Communications 9781933199061

Book Format:Paperback-Out of stock

Key item features

The book contains 18 cases and 16 articles by leading authorities covering the entire landscape of integrated marketing communications.

Specs

Book format
Paperback
Fiction/nonfiction
Non-Fiction
Pages
304
Publisher
Racom Books

Current price is $48.29

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Product details

The book contains 18 cases and 16 articles by leading authorities covering the entire landscape of integrated marketing communications.

info:

We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.

Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Business & Economics/Marketing - General

Pages

304

Warranty

Warranty information

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