Retail Management: A Strategic Approach (Hardcover) by Gary R Dessler, Barry Berman, Joel R Evans

Hard cover. 9th ed. Language: English. Pages: 636. Sewn binding. Cloth over boards. 636 p. Contains: Illustrations. Strategic Approach. For courses in Retailing and Retail Management. Berman and Evans' strategic approach and emphasis on decision-making have made this text a best seller edition after edition. Key retail management concepts are reinforced with up-to-the-minute real-world examples, helping bridge the gap between theory and practice. It also includes useful career information, a comprehensive ancillary package, and a cutting-edge Web site managed by the authors.