Vitamasques Overnight Lip Mask Plump & Repair, for All Skin Types, Vanilla, One Count (10 ml)

This actually works. Put it on before bed and my lips felt way softer in the morning, not dry or cracked like usual. It is thick but not sticky, which I really like. A little goes a long way and it stays on instead of disappearing right away. Feels like one of those small things that makes a difference. I will keep using this.

So I'm writing this review to primarily show some colors across retailers, because the colors in retail photos are not super reliable. I tried this brand on a whim, primarily due to ingredient stack and price, and am very happy I did. Once I tried one, I wanted to try others! I like the texture and more sheer colors better than competitors (who have existed longer and are more expensive as well as stickier). I found that even the packaging of the tube itself is far more functional than many brands (gimmicks of metal applicators/weird shapes, too thick to come out consistently with intense focus on finger pressure etc). I'm a design engineer, so form and function matter to me. While I like all of these products, I find the masks and balms are slightly different, but not enough to where you shouldn't pick based on color you're after. Both decently last, but the mask lasts longer. They both will transfer on top cups shortly after applying etc. Based on ingredients the balm will absorb into lips more where as the mask will basically sit on lips till transferred off (ingredients might be more effective because in contact with lips with a “cover”). I don't think you can go wrong with these! The right amount of slip and not sticky! Somewhere better a lip “oil”/gloss and chapstick. A ! My current favorite if I had to pick only one to purchase is the berry mask, followed by the strawberry balm. Watermelon smells the best though! (Most intense/lasting scent), do not taste much from any of them. Photo is on toilet paper to try to give most honest colors, but the lighting is slightly warm. I squeezed a bit out and then dragged part of it forward so you can see the sheerness/colorfastness. Hope this helps!