Men's Ironman 30-Lap Watch, Black Resin Strap

REASONS: 1. It's inexpensive. 2. It's light, comfortable, and durable. 3. It's not shiny or showy: it's not a VANITY item. 4. It shows (at a glance) everything you need to know, and it's very visible. QUESTION: Why would anyone want to go backwards to the old-fashioned analog watches, which are harder to read (especially the date, and only display the day anyway)? 5. It's Indiglo light, at a push of a button, is more visible and readable than the usual lights. 6. I've been using only inexpensive Timex watches for at least 30 years now (I switched from Casio), and, for all the reasons mentioned above, the Timex Ironman is now my favorite. I use them until their batteries fail, then I buy another one instead of buying a new battery. What more could anyone want from a watch? The Ironman's low price makes it all the more the most logical choice! Thanks again TIMEX! After watching all your TV ads in the 60s, it turns out that you do indeed "take a licking and keep on ticking"!