Pre-Owned Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers (Hardcover) 1422121151 9781422121153
Harvard Business Review Press

Pre-Owned Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers (Hardcover) 1422121151 9781422121153

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Pre-Owned Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers (Hardcover) 1422121151 9781422121153Marketing Metaphoria What Deep Metaphors Reveal About the Minds of Consumers Paperback
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Key item features

  • Title: Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers
  • Book Format: Hardcover
  • ISBN10: 1422121151
  • EAN: 9781422121153
  • Genre: BUSINESS & ECONOMICS / Consumer Behavior
  • Author: Zaltman, Gerald; Zaltman, Lindsay H.
  • Pre-Owned Condition- Pages can include limited notes and highlighting, and the copy can include 'From the library of' labels or previous owner inscriptions. Accessories such as CD, codes, toys, may not be included.
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Pre-Owned: Like New

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What is Pre-Owned: Like New?

Appears new but has been read with very minimal signs of use. The cover has no visible wear. If applicable, the dust jacket is included for hard covers. Item has no missing or damaged pages, no creases or tears, and no markings such as underlining, highlighting or writing in margins. Used textbooks do not require the inclusion of supplemental materials.

What is the Walmart Pre-Owned Program?

Walmart Pre-Owned allows you to find previously owned, well-cared-for items from Walmart’s trusted & performance-managed sellers. Shopping Pre-Owned allows you to bring home the best-quality picks at even lower prices, in addition to extending the life of an item & reducing waste. Find your favorites & shop a range of conditions in every category.

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Product image for illustration purposes only. The item you receive may vary from the image in minor ways, such as slight differences in appearance, color, and/or design. *Exceptions apply during holiday season, and on certain electronics, collectibles, and jewelry.

Pre-Owned: Like New

Item is in excellent condition, perfect working condition and has no signs of wear/usage. The original protective wrapping, if any, may be missing but the original packaging is intact.

What is the Walmart Pre-Owned Program?

Walmart Pre-Owned allows you to find previously owned, well-cared-for items from Walmart’s trusted & performance-managed sellers. Shopping Pre-Owned allows you to bring home the best-quality picks at even lower prices, in addition to extending the life of an item & reducing waste. Find your favorites & shop a range of conditions in every category.

See here for additional details & specific condition qualifications.

Why Walmart Pre-Owned?

Trusted sellers & quality items

Each Pre-Owned item listed comes from Walmart’s trusted performance-managed sellers, to ensure you get quality items.

Quality you can afford

Save even more on top brands & your most-loved items.

30-day free returns

Don’t love it? Most items offer a 30-day* free return policy, for added peace of mind.

Sustainability

Shopping Pre-Owned helps in extending the life of an item & reducing waste.

Product image for illustration purposes only. The item you receive may vary from the image in minor ways, such as slight differences in appearance, color, and/or design. *Exceptions apply during holiday season, and on certain electronics, collectibles, and jewelry.

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