FRAM CV12772, TrueAir Premium Cabin Air Filter with N95 Filter Media, for Ford and Lincoln Vehicles

The airflow arrow print is hard to see because all 4 sides have foam attached to them. In my 2023 escape, the airflow is top to bottom when you are sitting in the passenger seat, so the white edge where the filter media doesn't go all the way to the top is facing up, while the side with the filter media almost flush against the edge is facing down. Ford's recommendation seems to be to replace these cabin filters every 12 months or 15k-20k miles, and when I lived in IL, that seemed excessive as the filters were rarely directly. However, now that I live in FL and the A/C is going almost every day, 12 months/12k miles is the maximum amount of time I will go without replacing the filter. The old one I just pulled out was filled with dirt/pollen and no white/clean parts of the filter were left. Replacement took less than 10 minutes - you just need to empty your glove box, 2 seconds to flip the box down, a couple minutes to remove 2 Philips screws, and then swap the filter. Easy.