L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Black, 1 Kit
L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Black, 1 Kit
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L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Black, 1 Kit

4.3 stars out of 22280 reviews
(4.3)|
22.2K ratings
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Hair Color Shade:3UA Ultra Ash Black-Out of stock
Size:1 Kit-Out of stock

Key item features

  • L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Black, 1 Kit
  • Achieve your desired hair color with the L'Oreal Paris Excellence Cool Supreme Permanent Gray Coverage Hair Color.
  • This hair color offers 100 percent gray coverage, even on stubborn grays.
  • It features a triple protection color with anti-brass technology that protects your hair during and after coloring for up to eight weeks.
  • The anti-brass regimen keeps your hair ashy cool, delivering color that starts cool and stays cool.
  • The rich, radiant, gorgeous hair color is achieved from root to tip with the exclusive non-drip creme formula.
  • The purple anti-brass conditioner neutralizes unwanted warm tones for a color that starts cool and stays cool.
Current price is $15.00
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Customer ratings & reviews

4.3 out of 5 stars
stars22.2K ratings11.8K reviews
How item rating is calculated
  1. 5 stars67% (15K)
  2. 4 stars15% (3,382)
  3. 3 stars7% (1,484)
  4. 2 stars3% (723)
  5. 1 star8% (1,691)

Reviews summary

Pros

  • : Product has a straightforward application process.
  • : Blends naturally with hair color.
  • : Covers gray hair quickly and naturally.
  • : Offers good cost considering effectiveness and convenience.
  • : Covers roots quickly and easily with good color matching.
  • : Covers hair fibers with vibrant color.
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Showing 1-3 of 11,888 reviews

Apr 10, 2026
Rebekah
Item details
Hair color shade: 08 Medium Brown
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

if you ever have used the professional L'Oreal line you know how much it costs. coming from a professional I have to say it would be wrong for me to not share. I use this on my weekly ladies that don't want to get color back to back and want to stretch it a couple weeks. use this to cover your gray or adjust your root area color, light spray of hairspray after it will last you till you wash. and it is comparable to the $38 product that they have the same L'Oreal name on enjoy ladies.

Helpful?ee980dd0-4509-11f0-b3a2-1fa7e18da776169641749
Apr 8, 2026
Pamela
Item details
Hair color shade: Dark Brown
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Covers grays and easy to use.

Color blends nicely and covers grays in the root area effectively. It is pretty easy to use. Sometimes it sprays a little more color than I want it to, but I just wipe off some of the color with a tissue. It is a little spendy, but does last me a few months for use in between coloring my hair.

Helpful?ee980dd0-4509-11f0-b3a2-1fa7e18da776169641749
Apr 3, 2026
kimmy
Top Reviewer
Item details
Hair color shade: 02 Light Golden Brown
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

More then just for grey coverage

Fantastic temporary color enhancer! I never want to be without this product. Covers the grey but even more than this, it helps to cover places on the scalp where the hair has thinned either by natural aging or the over use of hair ties or barrettes. Great range of colors to select from to find your perfect match.

Helpful?ee980dd0-4509-11f0-b3a2-1fa7e18da776169641749