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Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA

Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA

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Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA

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Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA, (Hardcover)
Author: Palgrave MacMillan
ISBN: 9780230239739
Format: Hardcover
Publication Date: 2010-05-07
Page Count: 330

Specs

Book format
Hardcover
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Pub date
2010-06-08
Pages
330
Subgenre
Marketing

Current price is $56.14

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Star-Spangled Soccer traces the development of soccer in the USA. It is the first book that tells the story of how the sport rose to extreme highs and suffered almost catastrophic lows as it fought to position itself on the American sports landscape, beginning with the announcement from FIFA in 1988 that America would host the 1994 World Cup.

Star-Spangled Soccer: The Selling, Marketing and Management of Soccer in the USA, (Hardcover)
Author: Palgrave MacMillan
ISBN: 9780230239739
Format: Hardcover
Publication Date: 2010-05-07
Page Count: 330

info:

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Specifications

Book format

Hardcover

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Pub date

2010-06-08

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