Wella Color Charm Permanent Toner - T10 Pale Blonde 1.4 oz Toner
Wella Color Charm Permanent Toner - T10 Pale Blonde 1.4 oz Toner
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Wella Color Charm Permanent Toner - T10 Pale Blonde 1.4 oz Toner

Key item features

  • Wella color charm toners are ideal to create pure double-process blonde hair color results
  • These toners remove remaining "brass" for perfect blondes every time
  • Tones pre-lightened hair evenly, extra mild toner, gentle to the hair
  • Wella color charm permanent liquid toner take control after lightening and bid brassy goodbye
  • Achieve just the right shade to suit your look.
Current price is $10.86
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  • Free 30-day returns

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Arrives by Fri, Jun 5
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Sold and shipped by Sundance Beauty
4.571428571428571 stars out of 5, based on 420 seller reviews(4.6)
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Customer ratings & reviews

4.6 out of 5 stars
stars1,344 ratings1,339 reviews
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Reviews summary

Pros

  • : Offers great value at a lower cost.
  • : Achieves a silver blonde shade.
  • : Produces cool-toned, light blonde shades.
  • : Produces a cool, neutral to cool tone blonde color.
  • : Process is simple and easy to follow.

Cons

  • : May be too strong for some users.
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Showing 1-3 of 1,339 reviews

Aug 10, 2025
MaryLynnH
Item details
Color: T10 Pale Blonde
Sold and shipped byERY Direct, LLC
5 out of 5 stars review

Verified Purchase

Wella has great products

Love Wellas ‘s products, I've been using them for years and I've always been happy with them.

Helpful?21Z3UCAEK02L201582062
Oct 5, 2021
sofiamo5
5 out of 5 stars review

Great toner from neutralising

Great toner from neutralising brassy tones Leaves my hair look great for weeks after using the toner really doesn't fade much and is very long lasting. Wouldn't be without a collection in my cupboard it's my go to hair toner.

International review
Review from influenster.com
Helpful?21Z3UCAEK02L201582062
Nov 26, 2020
Barb99
5 out of 5 stars review

Took a chance - loved it!

I read SO many reviews/watched videos before trying T18 on my brown hair w/ blonde highlights. Did highlights myself, didn't leave bleach on long enough, ended up with brassy orange highlights. I was so scared that T18 would turn my highlights white, or lighten my brown base colour. Finally did it this week and I love it. I mixed it with a 20 developer, left it in for 20 mins (could have gone another 10 mins) and my highlights turned a very natural ashy blonde that blended really well with my base colour. They darkened a bit, which for me was great. In case you're not sure whether to try it, I say go for it. So glad I did! Also - only used about a third of the bottle so more for next time!

Review from wella.com
Helpful?21Z3UCAEK02L201582062