Maidenform Underwire Bra Love the Lift Push Up & In Womens Max Lift DM9900
Maidenform Underwire Bra Love the Lift Push Up & In Womens Max Lift DM9900
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Maidenform Underwire Bra Love the Lift Push Up & In Womens Max Lift DM9900

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Color:Black W/Body Beige
Clothing Size:38C

Key item features

  • Maximum Lift: Features "Push Up & In" cups designed to gently lift up and in, creating a rounded, flattering shape and enhancing cleavage without excess padding or bulk.
  • Underwire Support: Engineered with plush-lined Wonderbra technology for secure shaping and lasting comfort, providing reliable underwire support that is barely noticeable.
  • Sleek Silhouette: Stretchy, side-smoothing panels help to reduce bulges, ensuring a sleek silhouette under various types of clothing, including tees, dresses, and plunging necklines.
  • Versatile Coverage: The plunging demi front enhances even the most revealing necklines, making it suitable for low-cut tops and dresses, including wedding attire.
  • Convertible Straps: Adjustable straps offer versatility, allowing them to be switched from traditional to crisscross styles to accommodate different outfit requirements.
  • Style Options: Available with lace-accented bra cups or smooth cups with lace trim at the sides, offered in a range of classic colors such as black, white, nude, pink, and purple.
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Current price is $23.99$23.99/count
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  • Free 60-day returns

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Sold and shipped by Hanes
4.473041087521002 stars out of 5, based on 6548 seller reviews(4.5)
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Customer ratings & reviews

4.3 out of 5 stars
stars773 ratings415 reviews
How item rating is calculated
  1. 5 stars68% (526)
  2. 4 stars13% (99)
  3. 3 stars7% (51)
  4. 2 stars5% (38)
  5. 1 star8% (59)

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Showing 1-3 of 415 reviews

Dec 6, 2025
TefcJ
5 out of 5 stars review

Seller Verified Purchase

Best bra I've ever worn

This is my fourth time purchasing these engineering marvels. The only reason I needed new ones is I've lost a little weight and needed a smaller band size. The fit and look of these magical bras is spectacular. The support is perfect and erases the decades of time and gravity that has pulled my d/dd's further south than I prefer. The padding is comfortable, shapes beautifully, and gives my body and spirit the lift it needs! Look great under all fabrics/clothing I have-from tshirts to silk dresses. The structure stays sound wash after wash. Highly recommend.

Review from Maidenform
Helpful?5N33EEP3FEKO113164020
May 26, 2021
Sunsinger
5 out of 5 stars review

Seller Verified Purchase

Highly Recommended

This is a wonderful bra. The composite parts, fabric, lace, and hooks/eyes are high quality. It fits perfectly, it's very pretty and once I wore it, I immediately bought 3 more in different colors. Best of all, it does the job required of it. I highly recommend it.

Review from Maidenform
Helpful?5N33EEP3FEKO113164020
Jun 20, 2022
Ericka
5 out of 5 stars review

Seller Verified Purchase

Really Love the Lift.

Great bra that looks amazing and feels good. Very comfortable. Great color and style options - Some with all lace on cup, some satin cup with sheer lace on the side and back. Thanks for some larger band sizes also which isn't always the case with push up bras. Well Done!

Review from One Hanes Place
Helpful?5N33EEP3FEKO113164020