Tide Ultra White Liquid Laundry Detergent, Brilliant Whitening + Color Protect, 63 fl oz, 44 Loads
Tide Ultra White Liquid Laundry Detergent, Brilliant Whitening + Color Protect, 63 fl oz, 44 Loads
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Tide Ultra White Liquid Laundry Detergent, Brilliant Whitening + Color Protect, 63 fl oz, 44 Loads

4.7 stars out of 782 reviews
(4.7)|
782 ratings

Key item features

  • BRIGHTENS WHITES: Tide Ultra White Liquid Laundry Detergent brightens whites without the use of bleach
  • STAIN REMOVAL: Liquid laundry detergent with powerful stain removal and whitening power that is safe on colors
  • MORE CLEANING POWER: Get 2x the cleaning ingredients vs. the leading baking soda-based liquid laundry detergent brand
  • TRUSTED BRAND: Enjoy the trusted cleaning performance of Tide combined with a powerful stain removal and whitening power in one convenient product—Tide Ultra White Brilliant Whitening + Color Protect Liquid Laundry Detergent
  • UPGRADE YOUR ROUTINE: For an even fresher experience, pair Tide Ultra White Liquid Laundry Detergent with Downy Rinse Out Odor Fabric Rinse and Downy Unstopables In-Wash Laundry Scent Booster Beads
  • EASY-POUR CAP: Clear cap to measure and pour liquid laundry detergent easier
  • Includes one 63 fl oz bottle of Tide Ultra White Brilliant Whitening + Color Protect Liquid Laundry Detergent, good for 44 loads
Current price is Now $14.26
You save $6.74
was $21.00
22.6 ¢/fl oz
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Customer ratings & reviews

4.7 out of 5 stars
stars782 ratings315 reviews
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Reviews summary

Pros
  • : Safeguards and brightens colors without fading.
  • : Effectively whitens clothes without harsh chemicals.
  • : Has a clean and fresh smell.
  • : Offers good cleaning power at a budget-friendly cost.
  • : Removes tough stains with ease.
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Showing 1-3 of 315 reviews

Jul 6, 2025
Karla
Top Reviewer
Item details
Size: 84 fl oz
5 out of 5 stars review

Verified Purchase

I was hopeful about the product and as usual Tide doesn't disappoint. It does exactly like the description states. I was having issues with my whites, over time they tend to get dingy since I'm not able to use bleach, this brighten them up noticeably and got better after multiple washings. Amazingly my colors are unharmed!

Helpful?0U7LEOK60M3W6831807442
Jul 22, 2024
Jacolyn
Walmart Associate
Item details
Size: 84 fl oz
5 out of 5 stars review

Verified Purchase

TIDE PLUS OXY WHITE AND BRIGHT LIQUID LAUNDRY DETE

Loved this!! no more searching for an oxi powder that is expensive and adds to cost of laundry %26 budget, or Detergent plus bleach additive that fades clothes and clumps. this miracle detergent easily tackles stains, odors, and actually brightens colors luch like clorox 2 and similar products, but is built in to just one jug. Best smelling laundry detergent EVER if you like good, old fashioned super fresh laundry.

Helpful?0U7LEOK60M3W6831807442
Mar 4, 2025
anonymous
Top Reviewer
Item details
Size: 84 fl oz
5 out of 5 stars review

Verified Purchase

Gets your clothes really clean!

I have been using tide for years! It doesn't matter which one of the different kinds of Tide it is that I use! They are all great and get the clothes really clean! I will always use Tide and it smells clean and fresh! Walmart has great delivery service! Thank You!

Helpful?0U7LEOK60M3W6831807442