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Seventh Generation Power+ Concentrated Liquid Laundry Detergent, Fresh Clean, 23 fl oz, 66 Loads

Name: Seventh Generation Power+ Concentrated Liquid Laundry Detergent, Fresh Clean, 23 fl oz, 66 Loads
Brand: Seventh Generation
SKU: 401925295
Price: 13.97 USD
Availability: InStock
Rating: 4.6 (1461 reviews)

4.6 stars out of 1461 reviews

(4.6)|

1,461 ratings

Key item features

Seventh Generation Power+ EasyDose Ultra Concentrated Laundry Detergent Fresh Clean, 23 oz
Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need!
6X Cleaning Agent: A laundry detergent liquid with a powerful clean that fights even the most stubborn stains with 6 powerful enzymes and surfactants
Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our 100 fl oz laundry detergent bottle
Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
Washing detergent made with 0% dyes, artificial fragrances, or artificial brighteners
For adult use.

Specs

Product line
Power+, Easydose
Features
Concentrated
Scent
Fresh
Number of loads
66
Cleanser form
Liquids
Container type
Bottle

Reviews summary

Pros

: Easy to use with minimal effort required.
: Leaves a clean scent on clothes.
: Made with bio-based and botanical components.
: Automatically dispenses the right amount of detergent.
: Non-irritating for sensitive skin types.
: Removes tough stains easily.

Generated by AI

Current price is $13.9760.5 ¢/fl oz

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About this item

Product details

Seventh Generation Power+ EasyDose Ultra Concentrated Laundry Detergent Fresh Clean, 23 oz. With Seventh Generation's new EasyDose Ultra Concentrated Laundry Detergent, you get the right amount of liquid-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With no unnecessary ingredients, EasyDose Power Plus laundry soap has 6 powerful enzymes and surfactants for a powerful clean that fights even the most stubborn stains. A Safer Choice EPA certified product, it's also a great choice for your busy family. Easy to use, easy to store, and easy to love-our Ultra Concentrated Washing Detergent is about to change the way you think about clean. At Seventh Generation, we do business differently. For Adult use.

Seventh Generation Power+ EasyDose Ultra Concentrated Laundry Detergent Fresh Clean, 23 oz
Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need!
6X Cleaning Agent: A laundry detergent liquid with a powerful clean that fights even the most stubborn stains with 6 powerful enzymes and surfactants
Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our 100 fl oz laundry detergent bottle
Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
Washing detergent made with 0% dyes, artificial fragrances, or artificial brighteners
For adult use.

info:

We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.

Specifications

Brand

Seventh Generation

Product line

Power+, Easydose

Features

Concentrated

Scent

Fresh

Indications

Health Concern

Immune System Support

Directions

Instructions

Pop the cap. Flip upside down. Squeeze firmly into dispenser or washer until liquid stops-the EasyDose cap measures for you! Flip, close the cap and store upright. Septic safe. 60 loads as measured to medium dose (1 squeeze / 0.35 fl oz / 10.3 ml)Earth friendly tip: try washing on the cold setting, and consider line drying.Pop the capFlip & squeeze firmlyBottle stops for you1 firm squeeze for medium loads2 firm squeezes for large loads.*Safe when used as directed.

Warranty

Warranty information

Please be aware that the warranty terms on items offered for sale by third party Marketplace sellers may differ from those displayed in this section (if any). To confirm warranty terms on an item offered for sale by a third party Marketplace seller, please use the 'Contact seller' feature on the third party Marketplace seller's information page and request the item's warranty terms prior to purchase.

Ingredients

Water, laureth-6 (plant-derived cleaning

Active Ingredient Name

Water, Laureth-6 (Plant-Derived Cleaning Agent), Propylene Glycol (Plant-Based Solvent), Octyl/Decyl Glucoside (Plant-Derived Cleaning Agent), Glycerin (Plant-Derived Enzyme Stabilizer), Sodium Oleate (Plant-Derived Anti-Foaming Agent), Sodium Chloride (Mineral-Based Viscosity Modifier), Citric Acid (Plant-Derived pH Adjuster), Protease Enzyme Blend (Plant-Based Cleaning Agent), Pectinase Enzyme Blend (Plant-Based Cleaning Agent), Amylase Enzyme Blend (Plant-Based Cleaning Agent), Mannanase Enzyme Blend (Plant-Based Cleaning Agent). Plant-Derived Fragrances: Citrus Aurantium Dulcis (Orange) Fruit Extract, Juniperus Virginiana (Cedar) Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Linalool, Pogostemon Cablin (Patchouli) Oil, Juniperus Mexicana (Cedar) Oil, Isoamyl Salicylate, Lavandula Hybrida (Lavandin) Oil, Beta Pinene, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Citrus Limon (Lemon) Peel Oil, Eucalyptus Globulus Leaf Oil, Geraniol, Heliotropine, Eugenia Caryophyllus (Clove) Leaf Oil, Pogostemon Cablin (Patchouli) Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Oil, Citrus Aurantifolia (Lime) Oil, Cymbopogon Martini (Palmarosa) Oil, Styrax Tonkinensis Resin Extract, Cistus Ladaniferus Resin, Bulnesia Sarmientoi Wood Oil, Amyris Balsamifera Bark Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Cinnamal, Coriandrum Sativum (Coriander) Fruit Oil, Foeniculum Vulgare (Fennel) Oil, Illicium Verum (Anise) Fruit/Seed Oil, Vanillin, Salvia Sclarea (Clary Sage) Oil, Gamma-Decalactone, Pelargonium Graveolens (Geranium) Flower Oil, Citrus Aurantium Amara (Bitter Orange) Leaf/Twig Oil, Phenethyl Alcohol, 3-Hexenol, Cistus Ladaniferus Resin Absolute, Ferula Galbanifula (Galbanum) Resin Oil, Gamma-Nonalactone, Myroxylon Pereirae (Balsam Peru) Oil, Artemisia Wiens (Davana) Flower Oil, Dimethyl Heptenal, Boswellia Carterii Oil, Fucus Vesiculous Extract.

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Customer ratings & reviews

4.6 out of 5 stars

stars1,461 ratings1,435 reviews

How item rating is calculated

Reviews summary

Pros

: Easy to use with minimal effort required.
: Leaves a clean scent on clothes.
: Made with bio-based and botanical components.
: Automatically dispenses the right amount of detergent.
: Non-irritating for sensitive skin types.
: Removes tough stains easily.

Generated by AI

Customer images

+21 images

Filtered and sorted results would be available on the new 'Customer ratings & reviews' page.

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Showing 1-3 of 1,435 reviews

Dec 21, 2025

Linda

Item details

Multipack quantity: 1

5 out of 5 stars review

Verified Purchase

Healthy bread that is delicious! 🤤

Helpful?

Jan 26, 2026

Ida

Item details

Multipack quantity: 1

5 out of 5 stars review

Verified Purchase

Convenience

Very convenirnt to use.

Helpful?

Nov 8, 2022

Amanda

5 out of 5 stars review

Verified Purchase

Great natural detergent with a punch

I've been using this detergent for over a year now and I'm so impressed with how well it gets out tough odors (think frequent potty accidents) and keeps everything smelling fresh. It's also gentle on my kids' skin which is important too! The best part though is the built-in dispenser in the bottle...it's genius.

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current price $54.97
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Seventh Generation Liquid Laundry Detergent, Free & Clear, 90 Loads, Usda Certified 97% Biobased, 135 Fl Oz - Pack of 2
Shipping, arrives in 3+ days

Frequently bought together