SAMSUNG 77" Class S95C OLED 4K Smart TV QN77S95CAFXZA 2023

Turn every seat in the house into the best seat with the bold contrast, dramatic sound and vibrant colors that are boosted by tiny Quantum Dots**. Watch as ordinary content is transformed into mesmerizing colorful 4K pictures thanks to powerful AI processing technology. The powerful Dolby Atmos audio will put you in the action. Keep your viewing area clean and clear with the sleek Infinity One Design that offers an amazingly thin profile along with an attachable cable organizer. Plus, there's no need to juggle remotes or extra devices with Samsung Gaming Hub and the latest Smart TV apps ready to go.*

It's true – Samsung made OLED better by adding QD (Quantum Dots) for the ultimate entertainment experience. Only a powerhouse brand like Samsung can deliver incredible detail and unbelievable screen brightness. Plus, pure blacks and more than a billion shades of color combined with 8.3 million self-illuminating pixels (ultra-fast switching tiny lights) reveals virtually limitless contrast. You'll see your favorite movies, games and more in a whole new light thanks to the mesmerizing picture quality across a full range of gorgeous colors.

Samsung's Infinity One Design is sleek, slim, and impossibly thin. Featuring modern lines, it's meant to complement any style. To help keep your eyes on the view that matters, the attachable Slim One Connect solution neatly tucks your cords and cables out of sight.

Imagination becomes reality with the infinite amount of dramatic detail made possible by self-illuminating pixels. Hollywood content leaps off the screen as your picture is optimized to make bright whites and deep blacks crisp and clear. With Quantum HDR OLED+ enjoy rich contrast enabled by the powerful processor that dynamically tone maps every scene, while adjusting for the brightness around you.

Sit back and be mesmerized as your content is transformed to 4K. Whether you're streaming an HD movie, watching live sports, or looking back at home videos, experience it all transformed into sharp 4K resolution with our high-performance, AI-powered processor that upgrades your content scene by scene. Utilizing 20 specialized networks the AI-powered processor drives the intuitive Smart TV Hub, Dolby Atmos sound, and expertly upscaled 4K resolution.*

Hear the spinning whirr of helicopter blades and streams of sirens speeding by with Dolby Atmos® built-in and Object Tracking Sound+. You'll feel like you're right in the middle of the action as AI Sound tracks the action on screen and sound is projected to follow the movement with pinpoint accuracy.

*Utilizes AI-Based formulas.

**As compared to 2022 Samsung OLED TVs.