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Hero image 0 of Sony 65” Class BRAVIA XR X90L 4K HDR Full Array LED Smart Google TV XR65X90L- 2023 Model, 0 of 22
Sony 65” Class BRAVIA XR X90L 4K HDR Full Array LED Smart Google TV XR65X90L- 2023 Model
Key item features
- Advanced Processing: The Cognitive Processor XR delivers wide dynamic contrast, detailed blacks, natural colors, and high peak brightness.
- Enhanced Contrast: Full Array LED backlight technology and XR Triluminos Pro provide high peak brightness and billions of accurate colors.
- Smart Features: Access all your favorite streaming apps with Google TV and use Google Assistant for voice commands. Supports Apple AirPlay.
- Gaming Excellence: HDMI 2.1 features like 4K/120, VRR, and ALLM, plus exclusive PS5 features for optimized gaming and streaming.
- Immersive Audio: Acoustic Multi-Audio and Dolby Atmos support deliver elevated sound that matches the picture, with synchronization for Sony soundbars.
- Upscaled Clarity: XR Clear Image and XR 4K Upscaling reduce noise and blur, enhancing HD and digital content to near-4K resolution.
- Eco-Friendly: The Eco Dashboard allows easy adjustment of energy-efficiency settings individually or all at once.
Generated by AI
Specs
- Screen size65 in
- Resolution3840 x 2160
- PlatformGoogle TV
- Refresh rate120 Hz
- High dynamic range formatHDR10, Dolby Vision, HLG (Hybrid Log Gamma)
- Sound technologyDolby Atmos
Reviews summary
Pros
- : Displaying accurate colors with great detail.
- : Provides detailed images.
Generated by AI
Current price is USDNow $798.00
You save $100.00
was $898.00$898.00
You save$100.00
Price when purchased online
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About this item
Product details
See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay.
- Intelligent and powerful TV processing — The Cognitive Processor XR™ delivers a picture with wide dynamic contrast, detailed blacks, natural colors, and high peak brightness, replicating how we see the real world.
- Full Array LED contrast and color – See enhanced contrast with high peak brightness and billions of accurate colors, all controlled by Full Array LED backlight technology and XR Triluminos Pro™.
- Premium smart TV – Get access to all your favorite streaming apps in one place with Google TV™, and simply use your voice to search and ask questions with Google Assistant™. Supports Apple AirPlay.
- Movies on us with BRAVIA CORE™ – Enjoy streaming high-quality 4K UHD movies included with the BRAVIA CORE™ app, exclusively on select Sony TVs.
- All your game settings in one place – Game Menu puts all your gaming picture settings and exclusive assist features in a single easy-to-manage interface.
- HDMI 2.1 gaming – Get the advantage in high-performance gaming with HDMI 2.1 features like 4K/120, VRR, and ALLM.
- Perfect for PlayStation® 5 – Take your gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode for optimized picture quality while gaming and streaming on your PS5® console.
- Enhanced entertainment – Enjoy engaging and immersive cinematic content the way the creators intended, with support for Dolby Vision®, IMAX® Enhanced, Netflix Adaptive Calibrated Mode, and more.
- Elevated audio – With Acoustic Multi-Audio™ and support for Dolby Atmos®, sound positioning tweeters produce wider, elevated sound that matches the picture you see.
- Pairs perfectly with Sony soundbars – Acoustic Center Sync synchronizes the TV speakers with select Sony soundbars to reinforce the center speaker channel for clearer, fuller dialogue and more immersive sound.
- More clarity, less noise – Bring back lost texture and detail, with reduced noise and blur, and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image and XR 4K Upscaling.
- Intelligent motion handling – See blur-free picture quality in fast-moving sports and action-packed movies powered by XR Motion Clarity.
- Multi-position stand – Beautifully designed to complement your viewing environment with two variations of flexibility – standard low-profile setting for immersive viewing or raised to accommodate a soundbar.
- Compatible with optional BRAVIA CAM – With Ambient Optimization Pro, the picture and sound automatically adjust according to your room environment and seating location. Additionally, you can video chat with family and friends using your big screen.
- All your Eco settings in one place – With the convenient Eco Dashboard, it’s easy to change your energy-efficiency settings individually or all in one go.
info:
We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.
Specifications
Screen size
65 in
Resolution
3840 x 2160
Platform
Google TV
Refresh rate
120 Hz
Warranty
Warranty information
1-year warranty
Warnings
Ingestion Hazard
This product contains a battery. Death or serious injury can occur if ingested. A swallowed battery can cause Internal Chemical Burn in as little as 2 hours. Keep new and used batteries OUT OF REACH OF CHILDREN. Seek Immediate medical attention if a battery is suspected to be swallowed or inserted inside any part of the body.
State Chemical Disclosure
None
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Customer ratings & reviews
How item rating is calculated
Reviews summary
Pros
- : Displaying accurate colors with great detail.
- : Provides detailed images.
Generated by AI
Customer images
+85 images
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Showing 1-3 of 933 reviews
Jan 3, 2026
BusyMUMDAD
5 out of 5 stars review
Great purchase
My husband did a lot of research and we wanted an affordable TV but after being burnt last time with a Hisense that was terrible, we went for a reputable brand Sony. We are very happy with our purchase, the accessibility to a range of apps is seemless, the colour and sound quality is amazing. No regrets with this purchase.
International review
Review from Sony.com.au
Helpful?44KCMA5MWOFQ3422982847
Sep 8, 2025
maskedherogodai
5 out of 5 stars review
Seller Verified Purchase
AMAZING TV
I honestly couldn't be happier with this TV! The Sony 75" BRAVIA XR X90L is absolutely stunning. The picture quality is crystal clear, colors pop, and everything just feels more alive—it's like watching movies in the theater but from my own couch. The size is perfect for really getting that big-screen experience, and it makes sports, games, and movies so much more exciting. The sound is surprisingly good too, and with Google TV built in, it's super easy to find and stream whatever I want without any hassle. Setup was smooth, and the design looks sleek and premium in my living room. Overall, this TV has totally upgraded my entertainment setup. I smile every time I turn it on—it's just that good. Highly recommend if you want something that feels like a real step up!
Review from sony.com
Helpful?44KCMA5MWOFQ3422982847
reply from Sony North America Customer Support
Hi Maskedherogodai, We're so glad to hear that your Sony BRAVIA TV has brought such a stunning upgrade to your home entertainment setup! Thank you for sharing your fantastic 5-star rating—the crystal-clear picture quality and vibrant colors of the XR X90L, paired with its immersive big-screen experience and convenient Google TV features, truly make movie nights and sports feel like a special event. The premium design and surprisingly good sound add that perfect finishing touch to your living room. Thank you for choosing Sony—wishing you a brilliant day! DiegoV, Sony North America Customer Support
Jan 13, 2026
TJRich
5 out of 5 stars review
Amazing picture
Bought one when our old plasma TV died. The picture and sound were just so good we upgraded our other TV to the same model even though it was working fine
International review
Review from Sony.com.au
Helpful?44KCMA5MWOFQ3422982847
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111284.2 out of 5 Stars. 11128 reviewsSave withPickup todayDelivery todayShipping, arrives todayVIZIO 70” Class 4K UHD LED HDR Smart TV (V4K70M-08) $398.00 Was $528.00
Now$39800current price Now $398.00, Was $528.00$528.00$398.00VIZIO 70” Class 4K UHD LED HDR Smart TV (V4K70M-08)
77264.4 out of 5 Stars. 7726 reviewsPickup todayDelivery todayShipping, arrives todayHisense 85" Class 4K UHD LED LCD Roku Smart TV HDR R6 Series 85R6E4 $648.00
$64800current price $648.00Hisense 85" Class 4K UHD LED LCD Roku Smart TV HDR R6 Series 85R6E4
13464.3 out of 5 Stars. 1346 reviewsPickup todayShipping, arrives today