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L'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz

4.4 stars out of 6103 reviews
(4.4)|
6,103 ratings

Key item features

  • L'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz
  • Experience the benefits of America's Number 1 Purple Shampoo - L'Oréal Paris EverPure Sulfate Free Purple Toning Shampoo.
  • Designed for blonde, bleached, highlighted, gray, and silver hair, this shampoo helps correct brassy yellow and orange tones.
  • Infused with Hibiscus and Purple Dye, this moisturizing shampoo tones brassy hair and leaves it deeply moisturized and brighter.
  • This shampoo is free from sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients. It is also vegan, color caring, and powered by science.
  • For best results, use up to 2-3 times a week instead of your usual shampoo.
Current price is $9.97$1.47/fl oz
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Comparison Chart:
Hair Product FormLiquidsL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl ozLiquidsJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl ozLiquidsShimmer Lights Shampoo 16 ozCreams(2 pack) John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 ozLiquidsHers Full Volume Shampoo for Women, 6.4 fl ozLiquidsHead and Shoulders Clinical Strength Dandruff Shampoo, Dry Scalp Rescue, 13.5 fl ozLiquidsDove Shampoo for Women Coconut & Hydration with Bio-Protein Care Technology and Coconut Oil, 28 ozCreamsJohn Frieda Violet Crush Purple Shampoo for Blondes, 10 fl ozLiquidsL'Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo, 72H Intense Moisture, Squeeze, 13.5 fl ozCreamsL'Oreal Paris Elvive Hyaluron Plump Squeeze Hydrating Shampoo, Moisturizing, 26.5 fl oz
BrandL’Oréal ParisL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl ozJhirmackJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl ozClairolShimmer Lights Shampoo 16 ozJohn Frieda(2 pack) John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 ozhersHers Full Volume Shampoo for Women, 6.4 fl ozHead & ShouldersHead and Shoulders Clinical Strength Dandruff Shampoo, Dry Scalp Rescue, 13.5 fl ozDoveDove Shampoo for Women Coconut & Hydration with Bio-Protein Care Technology and Coconut Oil, 28 ozJohn FriedaJohn Frieda Violet Crush Purple Shampoo for Blondes, 10 fl ozL’Oréal ParisL'Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo, 72H Intense Moisture, Squeeze, 13.5 fl ozL’Oréal ParisL'Oreal Paris Elvive Hyaluron Plump Squeeze Hydrating Shampoo, Moisturizing, 26.5 fl oz
Hair TypeColor TreatedL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl ozAll Hair TypesJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl ozAll Hair TypesShimmer Lights Shampoo 16 ozColor Treated(2 pack) John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 ozLimpHers Full Volume Shampoo for Women, 6.4 fl ozAll Hair TypesHead and Shoulders Clinical Strength Dandruff Shampoo, Dry Scalp Rescue, 13.5 fl ozAll Hair TypesDove Shampoo for Women Coconut & Hydration with Bio-Protein Care Technology and Coconut Oil, 28 ozColor TreatedJohn Frieda Violet Crush Purple Shampoo for Blondes, 10 fl ozDryL'Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo, 72H Intense Moisture, Squeeze, 13.5 fl ozDryL'Oreal Paris Elvive Hyaluron Plump Squeeze Hydrating Shampoo, Moisturizing, 26.5 fl oz
Hair Care Key BenefitsColor EnhancingL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl ozColor ProtectionJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl ozColor EnhancingShimmer Lights Shampoo 16 ozColor Protection(2 pack) John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 ozVolumizingHers Full Volume Shampoo for Women, 6.4 fl ozDandruff ReliefHead and Shoulders Clinical Strength Dandruff Shampoo, Dry Scalp Rescue, 13.5 fl ozMoisturizingDove Shampoo for Women Coconut & Hydration with Bio-Protein Care Technology and Coconut Oil, 28 ozCleansingJohn Frieda Violet Crush Purple Shampoo for Blondes, 10 fl ozMoisturizingL'Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo, 72H Intense Moisture, Squeeze, 13.5 fl ozMoisturizingL'Oreal Paris Elvive Hyaluron Plump Squeeze Hydrating Shampoo, Moisturizing, 26.5 fl oz
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Customer ratings & reviews

4.4 out of 5 stars
stars6,103 ratings4,857 reviews
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Reviews summary

Pros
  • : Has a clean and fresh fragrance.
  • : This product's cost is comparable to similar items.
  • : Produces rich color tones.
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Showing 1-3 of 4,857 reviews

Feb 8, 2025
LB
Top Reviewer
Item details
Shampoo and conditioner type: Daily Shampoos
5 out of 5 stars review

Verified Purchase

I use this to keep my grey hair from appearing "yellow". I use it usually once a week. I love the smell of it, but be careful the purple can stain and if you use it daily your hair will take on a purple tint.

Helpful?bfe8d000-d40b-11f0-ac61-41720b250fb9506133025
Mar 14, 2025
jill
Top Reviewer
Item details
Shampoo and conditioner type: Daily Shampoos
5 out of 5 stars review

Verified Purchase

Takes The Brass Out Of The Blonde!!!!

This shampoo gently cleans your hair while taking the brass out of the blonde! It has a pleasant, light sent at least your hair full body, healthy, and shiny! The price is great and it's a brand I trust so you really need to try it! Shampoo gently cleans your hair while taking the brass out of the blonde! It has a pleasant, light sent at least your hair full body, healthy, and shiny! The price is great and it’s a brand I trust so you really need to try it!!

Helpful?bfe8d000-d40b-11f0-ac61-41720b250fb9506133025
Nov 6, 2025
Lisa
Top Reviewer
Item details
Shampoo and conditioner type: Daily Shampoos
5 out of 5 stars review

Verified Purchase

Got Brass?

I have tried many different toning products to maintain my very light blonde hair and prevent that dreadful, and oh so ugly BRASSY hair. We all know exactly what it is. It is an unnatural and universally unattractive color that makes even the best hair color intentions look cheap-It always just looks cheap- and just not right. Like it would look great if only…. Recently, I had yet another hair disaster. I would think that I would be used to it by now over the years of being blonde. I have also had the best experiences too. That is the problem. I had to move to a very rural area and the girl fried my hair really good this time! She then left it like that. Orange. Yellow, terrible. She said she would be happy to fix it next week. Next week?-I had to do something!., I know I could have used a demi permanent color to cover it,, but I was just too scared to try anything else. So I went immediately and had this shampoo delivered to my house. I wasn't too hopeful about it and was afraid it would stain my very light porous hair and make it look even worse! But I did what it said, taking into account the damage and just to address the really unsightly parts. I was a bit overzealous with the application process and just kind of slapped it on the top part of my head only and massaged it around avoiding the already good blonde hair I wanted to keep! After I could see it did tone it down. Also after applying it to my roots, I blended it with the lighter blonde hair just so it didn't look so banded as it did. It seriously helped me out. She did fix the color, eventually but my hair is still fried, and I still use this shampoo to prevent brass.

Helpful?bfe8d000-d40b-11f0-ac61-41720b250fb9506133025

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