
Sorry, this item is out of stock
Sony 50” Class BRAVIA 3 LED 4K HDR Smart Google TV K-50S30, 2024 Model $568.00 Was $599.99
$56800current price $568.00, Was $599.99$599.99Sony 50” Class BRAVIA 3 LED 4K HDR Smart Google TV K-50S30, 2024 Model
1384.2 out of 5 Stars. 138 reviewsSony 50” class BRAVIA 2 II LED 4K HDR Smart Google TV K-50S20, 2025 Model $498.00
$49800current price $498.00Sony 50” class BRAVIA 2 II LED 4K HDR Smart Google TV K-50S20, 2025 Model
354.3 out of 5 Stars. 35 reviewsSony 55” class BRAVIA 2 II LED 4K HDR Smart Google TV K-55S20, 2025 Model $598.00
$59800current price $598.00Sony 55” class BRAVIA 2 II LED 4K HDR Smart Google TV K-55S20, 2025 Model
414.3 out of 5 Stars. 41 reviewsLG 75" 4K UHD UA75 AI Smart TV, 75UA7500 $548.00
$54800current price $548.00LG 75" 4K UHD UA75 AI Smart TV, 75UA7500
5184.3 out of 5 Stars. 518 reviews100+ bought since yesterday LG 55" 4K UHD UA75 AI Smart TV, 55UA7500 $298.00 Was $368.00
$29800current price $298.00, Was $368.00$368.00LG 55" 4K UHD UA75 AI Smart TV, 55UA7500
10674.2 out of 5 Stars. 1067 reviewsSamsung 75” Class Crystal UHD U8000FB 4K Smart TV 2025 - UN75U8000FBXZA $548.00 Was $598.00
$54800current price $548.00, Was $598.00$598.00Samsung 75” Class Crystal UHD U8000FB 4K Smart TV 2025 - UN75U8000FBXZA
13364.3 out of 5 Stars. 1336 reviewsIn 200+ people's carts LG 65" 4K UHD UA75 AI Smart TV, 65UA7500 $398.00 Was $468.00 $6.12/in
$39800current price $398.00, Was $468.00$468.00$6.12/inLG 65" 4K UHD UA75 AI Smart TV, 65UA7500
11094.2 out of 5 Stars. 1109 reviewsReduced price LG 43" 43UA7500ZUA 4K UHD UA75 AI Smart TV (2025) $208.00 Was $258.00 $4.84/in
$20800current price $208.00, Was $258.00$258.00$4.84/inLG 43" 43UA7500ZUA 4K UHD UA75 AI Smart TV (2025)
7434.3 out of 5 Stars. 743 reviewsSony 43” class BRAVIA 2 II LED 4K HDR Smart Google TV K-43S20, 2025 Model $398.00
$39800current price $398.00Sony 43” class BRAVIA 2 II LED 4K HDR Smart Google TV K-43S20, 2025 Model
314.8 out of 5 Stars. 31 reviewsRoku Smart TV 2025 – 65-Inch Select Series, 4K HDR TV – Roku TV with Enhanced Voice Remote $378.00
More options from$33500Roku Smart TV 2025 – 65-Inch Select Series, 4K HDR TV – Roku TV with Enhanced Voice Remote
12864.8 out of 5 Stars. 1286 reviewsSony 43” Class BRAVIA 3 LED 4K HDR Smart Google TV K-43S30, 2024 Model $498.00
$49800Sony 43” Class BRAVIA 3 LED 4K HDR Smart Google TV K-43S30, 2024 Model
1184 out of 5 Stars. 118 reviews100+ bought since yesterday Samsung 43” Class Crystal UHD U8000FB 4K Smart TV 2025 - UN43U8000FBXZA $228.00
$22800current price $228.00Samsung 43” Class Crystal UHD U8000FB 4K Smart TV 2025 - UN43U8000FBXZA
19514.4 out of 5 Stars. 1951 reviewsSony 55” Class BRAVIA 3 LED 4K HDR Smart Google TV K-55S30, 2024 Model $548.00 Was $699.99
$54800$699.99Sony 55” Class BRAVIA 3 LED 4K HDR Smart Google TV K-55S30, 2024 Model
1074.1 out of 5 Stars. 107 reviewsVIZIO 75" Class Quantum 4K QLED HDR Smart TV (NEW) VQD75M-08 $548.00
$54800current price $548.00VIZIO 75" Class Quantum 4K QLED HDR Smart TV (NEW) VQD75M-08
1784.2 out of 5 Stars. 178 reviewsSamsung 65” Class Crystal UHD U8000FB 4K Smart TV 2025 - UN65U8000FBXZA $427.99
$42799current price $427.99Samsung 65” Class Crystal UHD U8000FB 4K Smart TV 2025 - UN65U8000FBXZA
16404.3 out of 5 Stars. 1640 reviewsRoku Smart TV 2025 – 55-Inch Select Series, 4K HDR TV – Roku TV with Enhanced Voice Remote $268.00 Was $298.00
$26800current price $268.00, Was $298.00$298.00Roku Smart TV 2025 – 55-Inch Select Series, 4K HDR TV – Roku TV with Enhanced Voice Remote
13214.8 out of 5 Stars. 1321 reviewsPhilips 85” Class 4K Ultra HD (2160p) Google Smart LED TV (85PUL7555/F7) $598.00 Was $648.00
$59800current price $598.00, Was $648.00$648.00Philips 85” Class 4K Ultra HD (2160p) Google Smart LED TV (85PUL7555/F7)
58174.3 out of 5 Stars. 5817 reviewsIn 200+ people's carts Hisense 40-Inch Class H4 Series FHD Roku Smart TV (40H4030F1) - 1080P Full HD LCD Screen, LED TV, DTS TruSurround Sound, Motion Rate 120, Gaming Mode $118.00
More options from$11200Hisense 40-Inch Class H4 Series FHD Roku Smart TV (40H4030F1) - 1080P Full HD LCD Screen, LED TV, DTS TruSurround Sound, Motion Rate 120, Gaming Mode
335074.4 out of 5 Stars. 33507 reviews


Sony 55” Class X77L 4K Ultra HD LED Smart Google TV KD55X77L - 2023 Model
Key item features
- Powerful Processing: The 4K Processor X1 delivers lifelike picture quality with rich colors and sharp details.
- Smart TV Features: Access all your favorite streaming apps with Google TV and use Google Assistant for voice search and commands. Supports Apple AirPlay.
- Gaming Enhancements: Exclusive features for PlayStation 5, including Auto HDR Tone Mapping and Auto Genre Picture Mode, optimize picture quality for gaming and streaming.
- Motion Handling: Motionflow XR technology ensures blur-free picture quality in fast-moving sports and action-packed movies.
- Enhanced Color: Experience natural and precise picture quality with a wide array of colors and dynamic contrast.
- Content Upscaling: 4K XR-Reality PRO upscales all your content to near-4K resolution, restoring lost texture and detail.
Specs
- Screen size55 in
- Resolution4K UHD
- DisplayLED
- Refresh rate120 Hz
- Television type4K Ultra HD TVs
- Smart techY
Reviews summary
- : Display is clear and vibrant with excellent color quality.
- : Offers great value at this cost.
- : Setup process is relatively straightforward.
- : Offers access to various streaming services.
- : Offers app-specific buttons, but lacks some essential keys.
How do you want your item?
About this item
Product details
- Powerful TV processing – The 4K Processor X1™ delivers a lifelike picture that is full of rich colors and sharp details.
- Premium smart TV – Get access to all your favorite streaming apps in one place with Google TV™, and simply use your voice to search and ask questions with Google Assistant™. Supports Apple AirPlay.
- Exclusive features for PlayStation® 5 – Take your gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode for optimized picture quality while gaming and streaming on your PS5® console.
- Intelligent motion handling – See blur-free picture quality in fast-moving sports and action-packed movies powered by Motionflow™ XR.
- Enhanced color and fine details – See natural and precise picture quality with a wide array of colors and dynamic contrast.
- Upscale all your content – Bring back lost texture and detail and see all your content upscaled to near-4K resolution with 4K XR-Reality™ PRO.
Specifications
Screen size
Resolution
Display
Refresh rate
Warranty
Warranty information
Warnings
Ingestion Hazard
Popular items in this category
Best selling items that customers love
Sony 75” Class BRAVIA 3 LED 4K HDR Smart Google TV K-75S30, 2024 Model $798.00 Was $1,098.00
Now$79800current price Now $798.00, Was $1,098.00$1,098.00Sony 75” Class BRAVIA 3 LED 4K HDR Smart Google TV K-75S30, 2024 Model
904.1 out of 5 Stars. 90 reviewsShipping, arrives in 3+ daysSony 65” Class BRAVIA 3 LED 4K HDR Smart Google TV K-65S30, 2024 Model $648.00 Was $799.99
Now$64800current price Now $648.00, Was $799.99$799.99Sony 65” Class BRAVIA 3 LED 4K HDR Smart Google TV K-65S30, 2024 Model
1193.9 out of 5 Stars. 119 reviewsSave withShipping, arrives in 2 daysSony 65” class BRAVIA 2 II LED 4K HDR Smart Google TV K-65S20, 2025 Model $698.00
$69800current price $698.00Sony 65” class BRAVIA 2 II LED 4K HDR Smart Google TV K-65S20, 2025 Model
564.2 out of 5 Stars. 56 reviewsSave withShipping, arrives in 2 daysSony 75” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-75XR50, 2025 Model $1,898.00
$1,89800current price $1,898.00Sony 75” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-75XR50, 2025 Model
244 out of 5 Stars. 24 reviewsSave withShipping, arrives in 3+ daysSony 85” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-85XR50, 2025 Model $2,398.00
$2,39800current price $2,398.00Sony 85” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-85XR50, 2025 Model
204.2 out of 5 Stars. 20 reviewsShipping, arrives in 3+ daysSony 65” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-65XR50, 2025 Model $1,398.00 Was $1,498.00
Now$1,39800current price Now $1,398.00, Was $1,498.00$1,498.00Sony 65” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-65XR50, 2025 Model
234.3 out of 5 Stars. 23 reviewsSave withShipping, arrives in 2 daysSony 55” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-55XR50, 2025 Model $1,298.00
$1,29800current price $1,298.00Sony 55” class BRAVIA 5 Mini LED 4K HDR Smart Google TV K-55XR50, 2025 Model
254.2 out of 5 Stars. 25 reviewsSave withShipping, arrives in 2 daysSony 75” class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K75XR90, 2024 Model $2,598.00
$2,59800current price $2,598.00Sony 75” class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K75XR90, 2024 Model
193.8 out of 5 Stars. 19 reviewsShipping, arrives in 3+ daysReduced price Sony 85” class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K85XR90, 2024 Model $2,998.00 Was $3,998.00
Reduced price
Now$2,99800current price Now $2,998.00, Was $3,998.00$3,998.00Sony 85” class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K85XR90, 2024 Model
214.2 out of 5 Stars. 21 reviewsShipping, arrives in 3+ daysSony 85” class BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV K785XR70, 2024 Model $2,798.00
$2,79800current price $2,798.00Sony 85” class BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV K785XR70, 2024 Model
303.9 out of 5 Stars. 30 reviewsShipping, arrives in 3+ daysSony 65” class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model $1,998.00
$1,99800current price $1,998.00Sony 65” class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model
344.4 out of 5 Stars. 34 reviewsSave withShipping, arrives in 2 daysSony 65” class BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV K65XR70, 2024 Model $1,698.00
$1,69800current price $1,698.00Sony 65” class BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV K65XR70, 2024 Model
484.2 out of 5 Stars. 48 reviewsSave withShipping, arrives in 2 daysSony 55” class BRAVIA 8 II QD-OLED 4K HDR Smart Google TV K-55XR80M2, 2025 Model $1,999.99
$1,99999current price $1,999.99Sony 55” class BRAVIA 8 II QD-OLED 4K HDR Smart Google TV K-55XR80M2, 2025 Model
334.7 out of 5 Stars. 33 reviewsSave withShipping, arrives in 2 daysSony 65” class BRAVIA 8 OLED 4K HDR Smart Google TV K65XR80, 2024 Model $1,898.00 Was $2,799.99
Now$1,89800current price Now $1,898.00, Was $2,799.99$2,799.99Sony 65” class BRAVIA 8 OLED 4K HDR Smart Google TV K65XR80, 2024 Model
834.2 out of 5 Stars. 83 reviewsSave withShipping, arrives in 2 daysSony 65” class BRAVIA 8 II QD-OLED 4K HDR Smart Google TV K-65XR80M2, 2025 Model $2,698.00
$2,69800current price $2,698.00Sony 65” class BRAVIA 8 II QD-OLED 4K HDR Smart Google TV K-65XR80M2, 2025 Model
284.4 out of 5 Stars. 28 reviewsShipping, arrives in 3+ daysSony 55” class BRAVIA XR8B OLED 4K HDR Smart Google TV K-55XR8B, 2025 Model $1,098.00 Was $3,299.99
Now$1,09800current price Now $1,098.00, Was $3,299.99$3,299.99Sony 55” class BRAVIA XR8B OLED 4K HDR Smart Google TV K-55XR8B, 2025 Model
133.8 out of 5 Stars. 13 reviewsSave withShipping, arrives in 2 daysSamsung 58" Class Crystal UHD U8000F 4K Smart TV 2025 $379.99
$37999current price $379.99Samsung 58" Class Crystal UHD U8000F 4K Smart TV 2025
5644.5 out of 5 Stars. 564 reviewsSave withShipping, arrives in 2 daysSony Bravia XR8B K-65XR8B - 65" Diagonal Class (64.5" viewable) OLED TV - Smart TV - Google TV - 4K UHD (2160p) 3840 x 2160 - HDR - self-lit OLED $1,398.00 Was $3,299.99
Now$1,39800current price Now $1,398.00, Was $3,299.99$3,299.99Sony Bravia XR8B K-65XR8B - 65" Diagonal Class (64.5" viewable) OLED TV - Smart TV - Google TV - 4K UHD (2160p) 3840 x 2160 - HDR - self-lit OLED
284.3 out of 5 Stars. 28 reviewsSave withShipping, arrives in 2 daysHisense 75 inch Class S7 4K QLED Smart CanvasTV Google TV $1,330.00
$1,33000current price $1,330.00Hisense 75 inch Class S7 4K QLED Smart CanvasTV Google TV
1534.7 out of 5 Stars. 153 reviewsSave withShipping, arrives in 3+ daysHisense 85 inch Class S7 4K QLED Smart CanvasTV Google TV $1,898.00
$1,89800current price $1,898.00Hisense 85 inch Class S7 4K QLED Smart CanvasTV Google TV
33.3 out of 5 Stars. 3 reviewsShipping, arrives in 3+ days
More items to consider
Based on what customers bought
In 200+ people's carts USX MOUNT Full Motion TV Wall Mount for 47-90 inch TVs Swivels Tilts Extension Rotation Holds up to 132lbs Max VESA 600x400mm, Fit 16" Wood Stud $37.29 Was $81.99
In 200+ people's carts
SponsoredNow$3729current price Now $37.29, Was $81.99$81.99USX MOUNT Full Motion TV Wall Mount for 47-90 inch TVs Swivels Tilts Extension Rotation Holds up to 132lbs Max VESA 600x400mm, Fit 16" Wood Stud
73604.5 out of 5 Stars. 7360 reviewsSave withShipping, arrives in 2 daysClearance USX MOUNT Full Motion TV Wall Mount Bracket with Swivel Arm for 23 to 65 Inch TVs, Holds up to 77 lbs $22.49 Was $45.99
Clearance
SponsoredNow$2249current price Now $22.49, Was $45.99$45.99USX MOUNT Full Motion TV Wall Mount Bracket with Swivel Arm for 23 to 65 Inch TVs, Holds up to 77 lbs
41254.6 out of 5 Stars. 4125 reviewsSave withShipping, arrives in 2 daysRollback onn Tilting TV Wall Mount for 50" to 86" TV's, UL Listed, up to ±12° Tilting $24.48 Was $28.38
Rollback
3 optionsAvailable in additional 3 optionsNow$2448current price Now $24.48, Was $28.38$28.38Options from $24.48 – $73.44onn Tilting TV Wall Mount for 50" to 86" TV's, UL Listed, up to ±12° Tilting
53334.6 out of 5 Stars. 5333 reviewsSave withPickup tomorrowDelivery todayShipping, arrives tomorrowBest seller TV Wall Mounting (mount not included) $79.00
Best seller
$7900current price $79.00TV Wall Mounting (mount not included)
155524.5 out of 5 Stars. 15552 reviewsSave withEmail deliveryBest seller MountFTV Full Motion Articulating TV Wall Mount Swivel Tilting Bracket for 26-70inch Flat and Curved TVs, Max 400x400mm, Holds up to 99lbs $27.99 Was $49.99
Best seller
Now$2799current price Now $27.99, Was $49.99$49.99MountFTV Full Motion Articulating TV Wall Mount Swivel Tilting Bracket for 26-70inch Flat and Curved TVs, Max 400x400mm, Holds up to 99lbs
14354.5 out of 5 Stars. 1435 reviewsSave withShipping, arrives in 2 daysSony HT-S100F 2.0ch Soundbar with Bass Reflex Speaker, Integrated Tweeter and Bluetooth, (HTS100F), easy setup, compact, home office use with clear sound black $118.00
$11800current price $118.00Sony HT-S100F 2.0ch Soundbar with Bass Reflex Speaker, Integrated Tweeter and Bluetooth, (HTS100F), easy setup, compact, home office use with clear sound black
5824.2 out of 5 Stars. 582 reviewsShipping, arrives in 3+ daysBest seller INGALIK Queen Size Mattress Pad, Cooling Breathable Mattress Topper, 400TC Quilted Fitted Protector and Cover with 8-21" Deep Pocket, White $29.99 Was $52.99
SponsoredNow$2999current price Now $29.99, Was $52.99$52.99More options from $26.99INGALIK Queen Size Mattress Pad, Cooling Breathable Mattress Topper, 400TC Quilted Fitted Protector and Cover with 8-21" Deep Pocket, White
89514.6 out of 5 Stars. 8951 reviewsSave withShipping, arrives in 2 days500+ bought since yesterday onn Fixed TV Wall Mount for 32" to 86" TVs, holds up to 120 lbs $23.47
500+ bought since yesterday
4 optionsAvailable in additional 4 options$2347current price $23.47Options from $23.47 – $70.41onn Fixed TV Wall Mount for 32" to 86" TVs, holds up to 120 lbs
70264.6 out of 5 Stars. 7026 reviewsSave withPickup tomorrowDelivery todayShipping, arrives tomorrowBest seller Roku Ultra LT Streaming Device 4K/HDR/Dolby Vision/Dual-Band Wi-Fi® with Roku Voice Remote and HDMI Cable $53.84
Best seller
$5384current price $53.84Roku Ultra LT Streaming Device 4K/HDR/Dolby Vision/Dual-Band Wi-Fi® with Roku Voice Remote and HDMI Cable
34794.6 out of 5 Stars. 3479 reviewsSave withShipping, arrives in 3+ daysSony HT-S400 2.1 Soundbar with Powerful Wireless Subwoofer $298.00
$29800current price $298.00Sony HT-S400 2.1 Soundbar with Powerful Wireless Subwoofer
1034.2 out of 5 Stars. 103 reviewsShipping, arrives in 3+ daysSony PlayStation 5 Video Game Console $549.00 $549.00/ca
$54900current price $549.00$549.00/caSony PlayStation 5 Video Game Console
44884.8 out of 5 Stars. 4488 reviewsShipping, arrives in 3+ daysDHP Dakota Upholstered Platform Bed, Full, White $259.99 Was $299.99
Now$25999current price Now $259.99, Was $299.99$299.99DHP Dakota Upholstered Platform Bed, Full, White
13824.3 out of 5 Stars. 1382 reviewsSave withShipping, arrives in 3+ daysChVans Modern LED TV Stand for TVs up to 70" with Adjustable LED Lights/Outlet, High Gloss Entertainment Center with Open Shelves Storage, Media Console TV Stands for Living Room, Game room, Bedroom $99.99 Was $175.98
Now$9999current price Now $99.99, Was $175.98$175.98+$39.99 shippingMore options from $89.99ChVans Modern LED TV Stand for TVs up to 70" with Adjustable LED Lights/Outlet, High Gloss Entertainment Center with Open Shelves Storage, Media Console TV Stands for Living Room, Game room, Bedroom
2204.2 out of 5 Stars. 220 reviewsShipping, arrives in 3+ days
Customer ratings & reviews
Reviews summary
- : Display is clear and vibrant with excellent color quality.
- : Offers great value at this cost.
- : Setup process is relatively straightforward.
- : Offers access to various streaming services.
- : Offers app-specific buttons, but lacks some essential keys.
Customer images






+40 images
Showing 1-3 of 269 reviews
Seller Verified Purchase
Awesome Picture and Sound!
This is my third flat screen TV form Sony. I am happy with my purchase and the quality of the product is reasonable. My last HK HD TV was LCD and I was happy with as well, but the HDMI port went bad and I no longer sound when receiving signals from that port. That's why I made this new purchase for considerable less amount of money, so I couldn't pass up the offer or opportunity.
Hi Dnyce, Awesome! We are so glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl
Seller Verified Purchase
Great TV
Have never owned a Sony TV, always bought LG and I'm impressed with picture, sound is meh. The brightness is eye gouging, not used to that. Great purchase.
Hi TommyDeez, we're glad you like your purchase! Enjoy your new TV! ~Earl
Sony 65” X77L
Bought this Sony tv after my previous LED TV started to have discoloured pixels. After a few months of owning it, I can honestly say that this TV is worth the price! The picture quality is very sharp and crisp. Significant upgrade compared to my Hisense television. Playing games on my PS5 with this TV is literally a game changer. The only downside I would have to say is the built in speakers. However, getting a good quality sound bar will definitely solve that problem. Overall I'm happy with the Sony X77L and plan on keeping it for a long time!
Hi Dwayne, Amazing! We're delighted to hear that you are satisfied with your purchase. We appreciate your feedback and thank you for choosing Sony. Erin













