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Cantu Define & Shine Custard with Shea Butter, 12 fl oz

4.1 stars out of 676 reviews
(4.1)|
676 ratings

Key item features

  • NUTRIENT-DENSE ESSENTIAL OILS: shea butter infused with olive, coconut, grapeseed, avocado, almond, jojoba & mango seed oils for radiant & nourished shine
  • CRUELTY-FREE: absolutely no testing on animals
  • GREAT FOR: Type 2 waves, Type 3 curls & Type 4 coils
  • NO HARSH INGREDIENTS: formulated with no mineral oil, sulfates, parabens, silicones, phthalates, gluten, paraffin or propylene
  • LONG-LASTING STYLE: creates strong & enduring hold on final looks
Current price is $5.9749.8 ¢/fl oz
Price when purchased online
  • Free 90-day returns
Subscribe, Your usuals, on your schedule, Save time and stay stocked!, $5.97
One-time purchase $5.97

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Columbus, 43215
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Customer ratings & reviews

4.1 out of 5 stars
stars676 ratings513 reviews
How item rating is calculated

Reviews summary

Pros
  • : Has a nice scent reminiscent of tropical fruits.
  • : Provides long-lasting hydration.
  • : Effectively reduces frizz for smooth hair.
  • : Has a rich and lightweight feel.
Neutral
  • : Can be drying, but also helps with faster drying.
Cons
  • : May produce white residue with frequent application or on dry hair.
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Showing 1-3 of 513 reviews

Sep 20, 2025
Matteo
5 out of 5 stars review

Excellent for 360/180 Waves

I've been using this Cantu product for months as a part of my extremely minimal wave routine. I'm super satisfied with the scent and the definition and shine it leaves me with. To reactivate, I sometimes use a little oil or just water and brush as usual. My only caveat is it flakes a bit when I start brushing it dry. It quickly "reabsorbs" by the time I'm done, though.

Review from Cantu Beauty
Helpful?3R6MFFIM25SZ24093726
Oct 19, 2025
Ruben
Item details
Size: 12 oz
5 out of 5 stars review

Verified Purchase

Good custard for the whole day.

Amazing product and the best hold out of any custard. Doesn't dry out way too easily and is actually a custard and not watery like others I've tried. Keeps your hairstyle throughout the whole day. I pair this with another product not just solo it. No frizz just consistent style.

Helpful?3R6MFFIM25SZ24093726
Dec 12, 2025
Ash. C
5 out of 5 stars review

I would most definitely purchase this product again..

I love the way it smells. But most of all I love the beneficial properties and wonder that its done for not only my hair but my daughter's hair as well. It's become our new person hair care staple.

Review from Cantu Beauty
Helpful?3R6MFFIM25SZ24093726