Ensueño® Max Liquid Fabric Softener, Spring Fresh, 45 fl. oz., 53 loads

At first, I wasn't sure where this product came from because it wasn't directly from Walmart, so I hesitated to use it and considered sending it back to the Texas address it came from. After I realized what it was, I wanted to try it right away. First of all, Ensueno Max Spring Fresh Fabric Softener is highly-fragranced with a lovely pink color. I was excited to try it because of the hypoallergenic formula and that it's color safe. I thought it would smell more florally, but it smelled more fruity to me. Nice, but fruit and unexpected. This is the first time that I've tried this brand of fabric softener and based on my experience with Ensueno, I will definitely try it again in perhaps a different scent. I would rate the effectiveness as a fabric softener as average, but would consider it over previous brands I've used, due to its fragrance strength and longevity.