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2584.2 out of 5 Stars. 258 reviews


Sony 43” Class BRAVIA 3 LED 4K HDR Smart Google TV K-43S30, 2024 Model
Key item features
- Intelligent Processing: 4K HDR Processor X1 enhances every scene in real-time, boosting color, contrast, and clarity.
- Vivid Colors: Triluminos Pro displays over a billion accurate colors for lifelike picture quality.
- All-in-One Streaming: Access all your favorite streaming apps in one place with Google TV and Google Assistant.
- Effortless Streaming: Stream easily with support for AirPlay 2 and Chromecast built-in.
- Immersive Experience: Enjoy a cinematic viewing experience with 4K HDR, Dolby Vision, and Dolby Atmos support.
- Enhanced Gaming: Exclusive PS5 features like Auto HDR Tone Mapping and Auto Genre Picture Mode optimize picture quality for gaming.
- Clear Sound: X-Balanced Speaker and Dolby Atmos provide clear, natural sound for all your content.
- Eco-Friendly: Eco Dashboard keeps all your energy efficiency settings in one place for easy management.
Specs
- Screen size43 in
- Resolution3840 x 2160
- PlatformGoogle TV
- Sound technologyDolby Atmos
- HDMI number4
- Virtual asst.Google Assistant
Reviews summary
- : Features sharp and vibrant color representation.
- : Offers great quality at a lower cost.
- : Setup process requires minimal assistance.
- : Provides crystal clear images with great color.
- : Can be clear, but may produce echo or poor quality.
- : Difficult to navigate and understand.
How do you want your item?
About this item
Product details
- Intelligent TV processing – 4K HDR Processor X1™ intelligently enhances every scene in real-time boosting color, contrast, and clarity.
- Real-world colors – With Triluminos Pro™, see over a billion accurate colors for lifelike picture quality that is vivid and bright.
- Everything you stream. All on one screen. – Get access to all your favorite streaming apps in one place with Google TV™. And with Google Assistant™, simply use your voice to search and ask questions.
- Your favorite streaming apps in one place – Get access to all your favorite streaming apps, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more.
- Effortlessly stream to your TV – Easily stream to your TV with support for AirPlay® 2 and Chromecast built-in™.
- Movies included with BRAVIA TV – Get movies included with the SONY PICTURES CORE app (formerly BRAVIA CORE).
- More immersive movie experience – Get a truly cinematic viewing experience with support for4K HDR, Dolby Vision® and Dolby Atmos®.
- Upscale everything you watch – Bring back lost detail and see your content upscaled to near-4K resolution with 4K X-Reality™ PRO.
- Smooth and clear action – See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology.
- Full, clear sound – Our innovative X-Balanced Speaker™, and support for Dolby Atmos®, provides clear natural sound for all your favorite content.
- Perfectly pairs with Sony soundbars - Pair BRAVIA TV with compatible Sony soundbars for the ultimate cinema-like experience at home.
- Features for PlayStation® 5 – Take your PS5® gaming to the next level with exclusive features – Auto HDR Tone Mapping and Auto Genre Picture Mode – that optimizes picture quality for gaming and streaming.
- All your game settings in one place – Game Menu puts all your gaming picture settings and exclusive assist features in one place.
- Beautifully designed – Minimal Flush Surface bezel and slim, sleek stand lets you focus on the big picture.
- Compatible with BRAVIA Cam – BRAVIA CAM (sold separately) let’s you enjoy video chat on a bigger screen.
- All your Eco settings in one place – Eco Dashboard keeps all your energy efficiency settings in one place, making it easier to change them individually or in one go.
Specifications
Screen size
Resolution
Platform
Sound technology
Warnings
Ingestion Hazard
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Customer ratings & reviews
Reviews summary
- : Features sharp and vibrant color representation.
- : Offers great quality at a lower cost.
- : Setup process requires minimal assistance.
- : Provides crystal clear images with great color.
- : Can be clear, but may produce echo or poor quality.
- : Difficult to navigate and understand.
Customer images






+1 image
Showing 1-3 of 95 reviews
Verified Purchase
New way of watching TV on Google TV
The picture and images of every channel is so vivid and surreal. It is so beautiful and clear and amazingly graphic. The scene in every show or movie is so awesome that it makes you feel like you can actually feel or touch it as if you were there. Unbelievably stunning sharpness and color contrast!
Seller Verified Purchase
Exceeds my Expectations!
I have been always royal to Sony. I bought this TV when it was time to replace our 18 year old Sony TV. This TV exceeds my expectation in all features and I would highly recommend it. The fact that built-in speakers sound like a home theatre makes the experience even better! I am highly satisfied with this purchase!
Thank you for the fantastic Review, Ali Akram! We are absolutely delighted to hear about your experience with your new K-55S30 television! Your loyalty to Sony, spanning all the way back to your 18-year-old TV, means the world to us. It is incredibly rewarding to know that this new TV not only met but exceeded your expectations in all features. We especially appreciate you highlighting the exceptional sound quality. We design our TVs to deliver a full sensory experience, and we are thrilled that the built-in speakers provide an immersive, home theater-like sound that makes your viewing even better. Thank you again for your continued trust in Sony, for your strong recommendation, and for sharing your high satisfaction! Best regards, Gus, Sony North America Customer Support
Seller Verified Purchase
Best all-around TV
When it comes to affordable TVs, Sony wins hands down. Their long track record of reliability gives me confidence this TV will last for years. I wouldn't trust most budget brands—quality is often hit or miss, and usually a miss. Sony's entry-level TVs feel polished, well-built, and absolutely worth every penny. Highly recommended.
Hi Aros7, thank you so much for your thoughtful and enthusiastic review! We are immensely pleased to hear that you're enjoying your Sony - K43S30 and that its quality and reliability have earned your trust. It means a lot to us that you recognize the care we put into all of our models, we believe great performance and build quality shouldn't be exclusive to high-end TVs. We truly appreciate your recommendation and thank you for being part of the Sony family! Regards, Dominick
