Arctic Fox Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 fl oz, Purple AF)
Arctic Fox Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 fl oz, Purple AF)
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Arctic Fox Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 fl oz, Purple AF)

4.4 stars out of 134 reviews
(4.4)|
134 ratings
Hair Color Shade:Purple AF (deep purple)
Size:8 Fl Oz

Key item features

  • After two years of dedicated research and development, a highly-pigmented color formula was created and designed to bleed less and prevent staining.
  • Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. 
  • Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.
  • Results May Vary. Why? Since everyone’s hair is different, it can be harder to predict how a color might turn out on unbleached hair, even if that hair is naturally in a blonde range. How unprocessed hair takes color can depend a lot on your hair’s natural porosity, but in general unbleached hair tends to be more dense and less absorbent. 
  • Natural base colors may not take pigment as well and you will usually see color fade faster. If your hair is naturally blonde and you don’t want to try lightening at all, sticking with colors that are on the darker and more highly pigmented side will still work best to give you the most vibrant and visible results!
Current price is $18.49
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  • Free 30-day returns

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Columbus, 43215
Arrives between Feb 20 - Feb 24
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Sold and shipped by Kawaii Chic
4.633333333333334 stars out of 5, based on 60 seller reviews(4.6)
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Items may be delivered on different dates

Customer ratings & reviews

4.4 out of 5 stars
stars134 ratings54 reviews
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Reviews summary

Pros
  • : Has a non-irritating smell.
  • : Has a long-lasting shade.
Neutral
  • : Can be long-lasting, but varies by shade.
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Showing 1-3 of 54 reviews

Jan 15, 2026
Elena K.
5 out of 5 stars review

Seller Verified Purchase

Purple AF worked great on my bleached hair. I also slathered a lot of product on my black, unbleached roots but didnt really color my black hair. If you have lighter hair color or have bleached hair, you will love Purple AF. I bought another one to gift my family member who commented how pretty this color was!

Incentivized Review
Review from https://arcticfoxhaircolor.com/
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Dec 27, 2025
Linda J.
5 out of 5 stars review

Seller Verified Purchase

Arctic Fox is the only hair color I buy. I've been coloring my hair for two years with Purple AF. It's a rich color, even on my dark hair. I'm a busy mom and I go longer than I should between coloring and it fades into a very pretty shade that I can wear without feeling like a mess because I missed my color.

Incentivized Review
Review from https://arcticfoxhaircolor.com/
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Feb 2, 2026
Sandra H.
5 out of 5 stars review

Seller Verified Purchase

I am a breast cancer survivor and always wanted purple hair. Now that I have hair again it is my celebration of being alive. I love the vibrant color and the fact that it is vegan. I color every 4 weeks and I totally love Arctic Fox and tell everyone who asks about your product. Thank you so much!!

Review from https://arcticfoxhaircolor.com/
Helpful?2GB77A8J4VHT1035889577