Alaffia Shampoo Everyday Coconut 32 oz

I use this everyday coconut shampoo and conditioner, and continue to buy it. I am Caucasian with shoulder length fine textured high density/thick head of hair, lots of hair on my head but the hair itself is not thick. Anyhow, I use this shampoo, one pump most days, two pumps if extra oily and the bottle last me several months. So I rate it a high value. For a shampoo without additives, and the fewest ingredients almost possible, I feel it is a great deal. For me, it lathers well, again, if I'm really sweaty or oily I need a second pump to get a full lather, but usually get full lather with one pump. If you are used to using regular shampoo with sulfate a and conditioners with waxy smoother coatings you may need an adjustment period while your scalp recalibrates oil production to account for not having those drying and coating effects anymore. It took me a couple weeks for my hair to "get used" to these new products, and my hair is not as smooth as with the super chemically products, but it is not un- smooth enough to bother me, looks good to me, and is well worth not having bunch of bad stuff in my products. I do use a leave in conditioner also from Swanson for brush-ability, Acure Moroccan Argan Oil Leave In Conditioner. My four year old daughter likes to mix the three (EDC shampoo, conditioner and body wash) together During baths to make her special "potion" and I feel safe using this with her.

If you are trying to reduce your exposure to harmful chemicals but still want to look your best & feel clean, this shampoo is truly "good stuff". It lathers great, leaves my 65 year old long grey braid "squeaky" clean, and smells just fine. If you like your "stuff" heavily perfumed, OK, this is not for you. Otherwise, try it, maybe give your hair a chance to get used to it. It's summer, I use it "plain" without a crème rinse and I'm ordering my second bottle. It's a BIG bottle, a great value, if they keep the formula "pure" I'm long term.