Marketer's Friend: A Brand Marketer's Workbook, (Paperback)

The ultimate workbook for brand marketers and small business owners. Created by marketers, for marketers. This is the ins and outs of your entire marketing program for the next 12 months. It's where you will build a picture of who you want your brand to be for the year ahead, plan and coordinate each element, and keep on top of all of the individual tasks and marketing projects. Inside you will find 183 pages filled with journalling layouts for brand and customer profiling, messaging and channel strategies, monthly planning, annual calendar management, project planners, content scheduling, reporting and custom bullet journalling. Use this journal for: - Getting a solid outline of who your brand is going to be this year with brand profiling, messaging frameworks and customer profiling. - Doing some big picture planning using the annual marketing calendar and marketing channel planner. - Keeping your marketing creative with bullet journalling layouts for brainstorming and a content ideas planner. - Keep on track with goals, tasks, projects and content schedules using monthly planner spreads (x 12) - Plan and manage all of your big marketing projects and campaigns with the project planners (x 12) from idea to launch and everything in between - Monitor your performance throughout the year with the annual reporting tracker - Take advantage of plenty of extra bullet journalling pages throughout the workbooks to make the grow guide your own This journal is a sturdy little A5 book, perfect for carrying around everywhere with you, and makes a beautiful gift for the small business owner or career marketer in your life. With a clean minimalist layout the design of this workbook is all about functionality, making it possible for you to truly master every element of your marketing program. // SUSTAINABILITY INFORMATION // - Crafted using sustainable materials: Creator's Friend only uses FSC certified, lead-free, acid-free, buffered paper made from wood-based pulp. - Manufactured using renewable energy: Our printing partner is a certified B-Corp. They use 100% renewable energy to print all of our planners and notebooks. - Contributes to Climate Change: 1% of every product purchased through our website is immediately allocated to a climate change program. (Learn more about our social and environmental responsibility practices on our website.)