Wella COLOR CHARM, HAIR COLOR Permanent Liquid Hair Toner, Lightest Beige Blonde [T11] 1.40 oz
Wella COLOR CHARM, HAIR COLOR Permanent Liquid Hair Toner, Lightest Beige Blonde [T11] 1.40 oz
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Wella COLOR CHARM, HAIR COLOR Permanent Liquid Hair Toner, Lightest Beige Blonde [T11] 1.40 oz

Key item features

  • Pack of 4 for the UPC: 381519047701
  • Wella Color Charm Permanent Liquid Hair Toner with liquifuse technology is ideal for creating pure double process blonde hair color results.
  • Features liquifuse technology
  • Gentle, extra mild toner
  • Evenly pre-lightens hair
  • Price when purchased online
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    Customer ratings & reviews

    4.6 out of 5 stars
    stars3,206 ratings3,200 reviews
    How item rating is calculated

    Reviews summary

    Pros

    • : Offers great cost-effectiveness for the price.
    • : Produces a cool, neutral tone without yellow or brass tones.
    • : Produces a range of ash blonde shades from light to dark.
    • : Effectively removes unwanted brassiness from hair.

    Cons

    • : May be too strong for some users.
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    Showing 1-3 of 3,200 reviews

    Oct 5, 2021
    sofiamo5
    5 out of 5 stars review

    Great toner from neutralising

    Great toner from neutralising brassy tones Leaves my hair look great for weeks after using the toner really doesn't fade much and is very long lasting. Wouldn't be without a collection in my cupboard it's my go to hair toner.

    International review
    Review from influenster.com
    Helpful?3IFDHESQTJJ6825829190
    Apr 1, 2018
    blondie7
    5 out of 5 stars review

    Got rid of my brassy coloring! Fantastic product!

    HIGHLY recommend!! My natural hair is medium brown and I had been steadily adding blonde to it, then decided to just bleach my whole head. It came out a horrible yellow-orange and was super brassy. I saw this on YouTube and decided to give it a try with the T18 and cream developer and it took all the brassiness out, leaving it a cool, silvery-blonde! I left it in for 30 minutes, so there was a little purple in my hair that had already been bleached more frequently, but I think it looks cool, most people told me they didn't even notice and they thought it was more white than purple—plus it will wash out in a few washes anyway. I recommend buying two boxes of the toner, especially if you have long hair, because I JUST made the cut with the one box and I only have a collar bone-length bob. I will probably buy a second box and just do a spot treatment on some of the roots that didn't get enough of the toner.

    Review from wella.com
    Helpful?3IFDHESQTJJ6825829190
    Nov 26, 2020
    Barb99
    5 out of 5 stars review

    Took a chance - loved it!

    I read SO many reviews/watched videos before trying T18 on my brown hair w/ blonde highlights. Did highlights myself, didn't leave bleach on long enough, ended up with brassy orange highlights. I was so scared that T18 would turn my highlights white, or lighten my brown base colour. Finally did it this week and I love it. I mixed it with a 20 developer, left it in for 20 mins (could have gone another 10 mins) and my highlights turned a very natural ashy blonde that blended really well with my base colour. They darkened a bit, which for me was great. In case you're not sure whether to try it, I say go for it. So glad I did! Also - only used about a third of the bottle so more for next time!

    Review from wella.com
    Helpful?3IFDHESQTJJ6825829190