L'Oreal Feria Permanent Multi-Faceted Shimmering Colour, 41 Rich Mahogany, 1 ea
L'Oreal Feria Permanent Multi-Faceted Shimmering Colour, 41 Rich Mahogany, 1 ea
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L'Oreal Feria Permanent Multi-Faceted Shimmering Colour, 41 Rich Mahogany, 1 ea

3.1 stars out of 2338 reviews
(3.1)|
2,338 ratings

Key item features

  • Pack of 3 
  • Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; The Power Shimmer Feria Conditioner seals and smooths for lasting bold color that will turn heads
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, Feria hair color kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
  • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
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Customer ratings & reviews

3.1 out of 5 stars
stars2,338 ratings2,334 reviews
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Reviews summary

Pros

  • : Produces bright, intense shade.
  • : Produces a rich, bold shade with varying undertones.

Neutral

  • : Provides thorough coverage, but can be inconsistent or patchy.
  • : Can be vibrant and natural, but may not match expectations.

Cons

  • : Color may lose vibrancy and intensity over time.
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Showing 1-3 of 2,334 reviews

May 23, 2025
Glimmara
5 out of 5 stars review

Beautiful midnight blue azure ;)

This shade is pure magic! It's a deep rich midnight black with just the right hit of bulue that catches the light like a shimmering moonstone. Every time the sun or even indoor lighting hits my hair, it glows with this ethereal, cosmic allure that feels both bold and mysteriously elegant. The blue under tone isn't over powering- it's subtle but striking, like a secret shimmer waiting to be noticed. Its perfect if you want a sark color with depth and dimension, but still want to keep it unique and eye-catching. Plus, the formula is long lasting and vibrant, so my hair stays glossy and rich without fading into plain black. If, you're looking for a hair color that's classic but with a cosmic t twist- like moonlight captured in your strands- cosmic allure is your new best friend. Totally recommend FOR ANYONE who wants to stands out while keeping it sophisticated midnight vibe. Do take note! Its a bonus for anyone with silver or gray strands: My silver strands picked up the blue tone " a beautiful moonstone blue" I wanted that to happen. Its like moonstone strands woven right in the light. LOVE IT! It color the rest of my hair the true color on the box. That said, if your hair is mostly light or white and you don't want blue tones all over, this not be your best pick. The lighter strands will definitely pick up that blue. Still so pretty on lighter hair if you into shades of blue. No color blue on the market like it for lighter hair. If, you have darker hair, its a stunning deep black with just a hint of cosmic shimmer. Enjoy! Au revior 👌🏽💋✨

Review from lorealparisusa.com
Helpful?47RAU1S668J4732168998
Jul 20, 2019
MiMi69
5 out of 5 stars review

Finally!

My hair's been gray since my 30s and I've been coloring it all these years. I settled on L'Oreal hair color after Clairol ceased to be for me. Then L'Oreal failed me so I switched over to another brand, Got2b Metallic Silver. First application was awesome -- no more dryness. Then the silver turned to blond straw and it wasn't pretty. Yesterday I tried L'Oreal Smokey Silver! I love the little serum (can I buy it separately?). The color is actually gray and I truly love it. My hair's soft and bouncy and I love it again. I just hope it stays like this! I need a permanent go-to-color 'til I die! Thank you for this one!

Review from lorealparisusa.com
Helpful?47RAU1S668J4732168998
Feb 17, 2021
CatBlack13
5 out of 5 stars review

Loving the red!

I've never dyed my hair a completely different color before. I'm naturally dark blonde and have only just done basic highlights. Well went out on a limb and chose the Red Velvet and I'm SO in love! I've gotten so many compliments and my husband loves it too. The color came out exactly like the box said and lasts a while! Thanks so much for bringing out my wild side! Ps the Shimmer Conditioner is AMAZING!

Review from lorealparisusa.com
Helpful?47RAU1S668J4732168998