Amazon Advertising: An Author's Guide to Selling More Books - How to Make Your Ads Work, (Paperback)

How to turn your Amazon Ads into a well oiled machine that earns you money while you sleep!

I'll cut to the chase. Amazon Ads work, plain and simple. You just need to understand the system. Here are just some of the things this book will show you...

• Understand Amazon search: This is where most buyers start but it's not as straightforward as you might think.
• Categories: Learn the importance of categories and how they affect sales.
• Relevancy: Easy to get wrong. Bad news when you do. Learn what it is and why it's so important.
• Copywriting: Learn the basics of creating better sales copy.
• Sponsored Ads: Understand the difference types of Ads and their limitations.
• Optimisation: Ads don't always start out perfect. Learn how to interpret the dashboard data and refine your ads over time.
• Reports: Learn how to use reports to filter out the things that aren't working and improve the things that are.
• What to do if all else fails: I won't lie, it can happen. If it does, then there will be only a handful of possible causes. I'll show you how to pinpoint them.

Apparently, a picture is worth a thousand words. That's handy ...

Includes over 100 images and screenshots.

You've done the writing. Now it's time to do the selling. Get started now.