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Hero image 0 of An Investigation into the Negative Effects of Social Media (Paperback), 0 of 1

Usmani Sheikh Javed

An Investigation into the Negative Effects of Social Media (Paperback)

Name: An Investigation into the Negative Effects of Social Media (Paperback)
Brand: Usmani Sheikh Javed
SKU: 721529588
Price: 86.02 USD
Availability: InStock

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Book format
Paperback
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Publication date
June, 2015
Pages
320
Edition
Standard Edition

Current price is $86.02

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Similar to individuals using impression management to influence image, organizational impression management (OIM) suggests organizations use communications tactics to influence public opinion of company image and brand. OIM has been studied sporadically across industries and communications, but not within the field of law and sporadically across industries and communications, but not within the field of law and social media. The purpose of this causal comparative quantitative study was to examine if there were differences in social media OIM strategies based on financial performance and litigation specialty by the largest revenue-grossing U.S. law firms.

An Investigation into the Negative Effects of Social Media (Paperback)

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Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Publication date

June, 2015

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