Wella Color Charm Permanent Liquid Hair Color, Light Ash Brown [5A/246] 1.40 Oz
Wella Color Charm Permanent Liquid Hair Color, Light Ash Brown [5A/246] 1.40 Oz
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Wella

Wella Color Charm Permanent Liquid Hair Color, Light Ash Brown [5A/246] 1.40 Oz

4.6 stars out of 3201 reviews
(4.6)|
3,201 ratings

Key item features

Wella Color Charm's packaging utilizes a color-coded tonal family system, making shade selection easy! Liquid Permanent Hair Color time tested formulations ensure consistent, predictable results. Liquifuse Technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance for a more pleasurable coloring experience.
  • Vibrant, long lasting, fade resistant results
  • Excellent gray coverage
  • Gentle floral fragrance
  • Deep conditioning
    • Current price is $9.43$6.74/oz
    Price when purchased online
    • Free shipping
    • Free 30-day returns

    How do you want your item?

    How do you want your item?
    Columbus, 43215
    Arrives by Tue, Apr 7
    |
    Sold and shipped by Vesstar
    4.303030303030303 stars out of 5, based on 726 seller reviews(4.3)
    Report an issue with this seller
    Free 30-day returns
    Other sellers
    $9.30
    +Free shipping
    Shipping, arrives by Wed, Apr 8 to Columbus, 43215
    Sold and shipped by BEAUTY POSHPro Seller
    Free 30-day returns
    $9.30
    +Free shipping
    Shipping, arrives by Wed, Apr 8 to Columbus, 43215
    Sold and shipped by Beauty PrimePro Seller
    Free 30-day returns

    About this item

    Product details

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    Customer ratings & reviews

    4.6 out of 5 stars
    stars3,201 ratings3,197 reviews
    How item rating is calculated
    1. 5 stars72% (2,308)
    2. 4 stars18% (575)
    3. 3 stars7% (213)
    4. 2 stars2% (62)
    5. 1 star1% (43)

    Reviews summary

    Pros
    • : Produces light blonde color with ash undertones.
    • : Product is straightforward to apply and mix.
    • : Offers great value for the cost.
    • : Produces cool, toned blonde hair color with violet undertones.
    • : Produces neutralizing, cool blonde color.
    Cons
    • : May be overwhelming for some users due to potent smell.
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    Showing 1-3 of 3,197 reviews

    Oct 5, 2021
    sofiamo5
    5 out of 5 stars review

    Great toner from neutralising

    Great toner from neutralising brassy tones Leaves my hair look great for weeks after using the toner really doesn't fade much and is very long lasting. Wouldn't be without a collection in my cupboard it's my go to hair toner.

    International review
    Review from influenster.com
    Helpful?2CWHKO3GQC1P704934902
    Dec 16, 2017
    nikki1977
    5 out of 5 stars review

    Must Pre-Lighten

    I love ash blonde/silver hair. T14 is my go-to. I followed directions and achieved perfect results. I use a clear 20 developer when bleaching and toning. I bleach for 30 minutes regardless of color, shampoo, then tone for 30 minutes. No brass, no yellow, no gold.

    Review from wella.com
    Helpful?2CWHKO3GQC1P704934902
    Jun 9, 2020
    Tiara
    5 out of 5 stars review

    Amazing!

    I bleached my hair to lift the semi permanent color from it. My hair turned bright highlighter pink!!! Luckily I had Wella T14 toner tucked away. It got rid of the pink and toned my hair so beautifully to an ash blonde color that is perfect for my skin tone!!!

    Review from wella.com
    Helpful?2CWHKO3GQC1P704934902