Advances in Software Economics: A Reader on Business Models and Partnering - Popp, Karl

Product DescriptionThe software industry shows high growth, high margin business models. Successful companies in the software industry drive their business with partner ecosystems. Yet, some of the secrets behind success in the software industry are not well understood. This book collects recent articles on software industry topics, such as hybrid business models, open source business models and partner models and allows researchers and practitioners alike to stay at the top of their expertise. Reader Quote: „I highly recommend this book to professionals and students." Prof. Dr. Peter Buxmann, Technische Universität Darmstadt, Germany. About Synomic Academy: www.Synomic.com Academy provides state of the art know-how from inside the software industry via books, videos and seminars. Please also visit www.synomic.com/partnerbook for related books on this subject.About the AuthorDr. Karl Popp, www.drkarlpopp.com has extensive knowledge and experience in the IT industry and is member of the SAP AG corporate development team.