Zinsser: The Professional's Choice Since 1849
Quality solutions for every job
Whether you need a premium primer to resolve common issues around the home or are looking for industrial-strength endurance for commercial properties, Zinsser offers effective formulas. Extend the life and enhance the durability of painting jobs by providing a quality base coat proven to give top-of-the-line adhesion to a wide range of coatings, even on difficult surfaces and substrates. Many of these best-selling primers come in both traditional quarts/gallons for roll and brush on applications as well as quick-apply aerosol sprays.
Difficult or problem surfaces? Not an issue. Check Zinsser's full line of specialized primers.
Difficult or problem surfaces? Not an issue. Check Zinsser's full line of specialized primers.
Prime a wide range of interior and exterior surfaces, including:
Wood
Metal
Plaster
Concrete
Tile
Glass
Gloss Enamels
...and more!
Wood
Metal
Plaster
Concrete
Tile
Glass
Gloss Enamels
...and more!
Do It Right the First Time
Why it's important to prime
Priming isn't just an extra step in the painting process - it ensures that the work and money spent painting surfaces isn't wasted. Use primer as a buffer between what you need to paint and the top coat you want to use to make sure that nothing interferes with the final appearance of your work.
Reasons to prime:
Prevents top coat paints from flaking, scraping or scratching away easily by providing better adhesion to surfaces
Seals or bonds to difficult-to-paint surfaces, allowing regular paint to be used on otherwise impossible surfaces
Can cover and eliminate surface problems like mold, water damage, odors and more so that they can be painted directly over without repairs
Creates a smooth, uniform coating that ensure top coat paint goes on easily and evenly
Covers up bright or dark colors to help paint require less coats to achieve "true" color
Protects items from wear and weathering when used better than paint can alone
Prevents top coat paints from flaking, scraping or scratching away easily by providing better adhesion to surfaces
Seals or bonds to difficult-to-paint surfaces, allowing regular paint to be used on otherwise impossible surfaces
Can cover and eliminate surface problems like mold, water damage, odors and more so that they can be painted directly over without repairs
Creates a smooth, uniform coating that ensure top coat paint goes on easily and evenly
Covers up bright or dark colors to help paint require less coats to achieve "true" color
Protects items from wear and weathering when used better than paint can alone
Before
Cover up outdated, dark colors...
After
...with a bright new look!
Before
Seal away mold, stains and odors...
After
...for a like-new, paintable surface!