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Preisbildung in der Touristik : Von der touristischen Kostenrechnung zum Preismanagement (Paperback)

Preisbildung in der Touristik : Von der touristischen Kostenrechnung zum Preismanagement (Paperback)

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Thomas Andreas Görner

Preisbildung in der Touristik : Von der touristischen Kostenrechnung zum Preismanagement (Paperback)

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Key item features

• Author: Thomas Andreas Görner • ISBN:9783863411091 • Format:Paperback • Publication Date:2011-11-29

Specs

Book format
Paperback
Fiction/nonfiction
Non-Fiction
Genre
Travel & Nature
Publication date
November, 2011
Pages
60
Edition
Standard Edition

Current price is $39.90

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Die vorliegende Arbeit erklärt kurz und klar, wie der Touristiker zum Preis gelangt. Die Geschichte bildet den Anfang, die Kalkulation ist Voraussetzung, die Theorie des Marktes erklärt die Gewalten, die auf dem Markt herrschen. In Abwägung all dieser Faktoren muss der Preismanager den Preis bestimmen. Ein schwieriges Unterfangen wird hier verständlich erklärt.

• Author: Thomas Andreas Görner • ISBN:9783863411091 • Format:Paperback • Publication Date:2011-11-29

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Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Travel & Nature

Publication date

November, 2011

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