Wella Color Charm Liquid Haircolor 042 Warming Gold Dore' Pur, 1.4 oz
Wella Color Charm Liquid Haircolor 042 Warming Gold Dore' Pur, 1.4 oz
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Wella Color Charm Liquid Haircolor 042 Warming Gold Dore' Pur, 1.4 oz

Key item features

  • Wella Color Charm Liquid Haircolor 042 Warming Gold Dore' Pur, 1.4 oz
  • Wella colorcharm Permanent Liquid Color gives you up to 60% more conditioning than the leading competitor and up to 43% more shine* For excellent gray coverage that covers even the most resistant grays. *vs. untreated hair
  • Liquid Permanent Hair Color time tested formulations ensure consistent, predictable results. The color you want is always the color you get - from a vibrant palette without boundaries in neutral, ash, gold, warm and red shades.
  • Liquidfuse Technology saturates, penetrates and fuses the hair for vibrant, long lasting, fade resistant results.
Current price is $20.99
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4.298329355608592 stars out of 5, based on 419 seller reviews(4.3)
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Customer ratings & reviews

4.6 out of 5 stars
stars3,197 ratings3,195 reviews
How item rating is calculated
4.5
4.9
4.8
4.3
4.8
1.8

Reviews summary

Pros

  • : Produces a cool, creamy blonde shade with undertones.
  • : Offers great value at a cost that many users find affordable.
  • : Produces a cool, ashy tone with no yellow undertones.
  • : Effectively removes yellow and orange tones.
  • : Process is simple and easy to follow.

Cons

  • : May be too strong for some users.
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Showing 1-3 of 3,195 reviews

Oct 5, 2021
sofiamo5
5 out of 5 stars review

Great toner from neutralising

Great toner from neutralising brassy tones Leaves my hair look great for weeks after using the toner really doesn't fade much and is very long lasting. Wouldn't be without a collection in my cupboard it's my go to hair toner.

International review
Review from influenster.com
Helpful?4954NU7W3C7646068981
Apr 1, 2018
blondie7
5 out of 5 stars review

Got rid of my brassy coloring! Fantastic product!

HIGHLY recommend!! My natural hair is medium brown and I had been steadily adding blonde to it, then decided to just bleach my whole head. It came out a horrible yellow-orange and was super brassy. I saw this on YouTube and decided to give it a try with the T18 and cream developer and it took all the brassiness out, leaving it a cool, silvery-blonde! I left it in for 30 minutes, so there was a little purple in my hair that had already been bleached more frequently, but I think it looks cool, most people told me they didn't even notice and they thought it was more white than purple—plus it will wash out in a few washes anyway. I recommend buying two boxes of the toner, especially if you have long hair, because I JUST made the cut with the one box and I only have a collar bone-length bob. I will probably buy a second box and just do a spot treatment on some of the roots that didn't get enough of the toner.

Review from wella.com
Helpful?4954NU7W3C7646068981
Nov 26, 2020
Barb99
5 out of 5 stars review

Took a chance - loved it!

I read SO many reviews/watched videos before trying T18 on my brown hair w/ blonde highlights. Did highlights myself, didn't leave bleach on long enough, ended up with brassy orange highlights. I was so scared that T18 would turn my highlights white, or lighten my brown base colour. Finally did it this week and I love it. I mixed it with a 20 developer, left it in for 20 mins (could have gone another 10 mins) and my highlights turned a very natural ashy blonde that blended really well with my base colour. They darkened a bit, which for me was great. In case you're not sure whether to try it, I say go for it. So glad I did! Also - only used about a third of the bottle so more for next time!

Review from wella.com
Helpful?4954NU7W3C7646068981