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Edwin J Nijssen

Entrepreneurial Marketing: How to Develop Customer Demand, (Hardcover)

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Entrepreneurial Marketing: How to Develop Customer Demand, (Hardcover)
Author: Routledge
ISBN: 9780367445317
Format: Hardcover
Publication Date: 2021-09-15
Page Count: 164

Specs

Book format
Hardcover
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Publication date
September, 2021
Pages
164
Subgenre
Marketing

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How do you sell an innovative product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that have the power to change the marketplace. Entrepreneurial Marketing focuses on these challenges.

Entrepreneurial Marketing: How to Develop Customer Demand, (Hardcover)
Author: Routledge
ISBN: 9780367445317
Format: Hardcover
Publication Date: 2021-09-15
Page Count: 164

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Specifications

Book format

Hardcover

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Publication date

September, 2021

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Entrepreneurial Marketing: How to Develop Customer Demand, (Hardcover)

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