Maidenform Underwire Bra Love the Lift Push Up & In Womens Max Lift DM9900
Maidenform Underwire Bra Love the Lift Push Up & In Womens Max Lift DM9900
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Maidenform Underwire Bra Love the Lift Push Up & In Womens Max Lift DM9900

Key item features

  • Amplified Lift: Features Wonderbra Push Up & In cup technology, providing maximum uplift that pushes both up and in for enhanced cleavage.
  • Versatile Design: Designed with a plunge front, making it suitable for low-cut necklines, and includes side smoothing for a flattering look.
  • Convertible Straps: Offers adjustable, convertible straps that can be worn in traditional straight or crisscross styles for increased versatility.
  • Material Composition: Constructed from a blend of 82% Nylon and 18% Spandex for the cup and back, with lace accents made of 89% Nylon and 11% Spandex.
  • Size Availability: Available in a range of sizes from 32A to 40D, ensuring a suitable fit for various body types.
  • Care Recommendation: To maintain its shape and integrity, hand washing is recommended for this underwire bra.
  • Aesthetic Options: Offered in various colors and styles, including options with lace-accented cups or smooth cups with lace trim at the sides.
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Current price is $31.92
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Customer ratings & reviews

4.3 out of 5 stars
stars759 ratings409 reviews
How item rating is calculated
  1. 5 stars68% (515)
  2. 4 stars13% (99)
  3. 3 stars7% (50)
  4. 2 stars5% (38)
  5. 1 star8% (57)

Reviews summary

Pros

  • : Has a polished and refined appearance under clothing.
  • : Provides a noticeable yet not excessive bust enhancement.
  • : Offers a wide range of attractive colors.
  • : Fits according to standard bra size measurements.

Neutral

  • : Offers value, but can be expensive for some.
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Showing 1-3 of 409 reviews

Dec 6, 2025
TefcJ
5 out of 5 stars review

Seller Verified Purchase

Best bra I've ever worn

This is my fourth time purchasing these engineering marvels. The only reason I needed new ones is I've lost a little weight and needed a smaller band size. The fit and look of these magical bras is spectacular. The support is perfect and erases the decades of time and gravity that has pulled my d/dd's further south than I prefer. The padding is comfortable, shapes beautifully, and gives my body and spirit the lift it needs! Look great under all fabrics/clothing I have-from tshirts to silk dresses. The structure stays sound wash after wash. Highly recommend.

Review from Maidenform
Helpful?0UTDGS6HG67W387179849
Mar 14, 2026
NotJustAnother
5 out of 5 stars review

Seller Verified Purchase

Looks good! Husband likes it

Husband loves it. Has already gotten it dirty a few times ;) I am usually a 34a but this bra fits me good at 34b. I have yet to try a 34a in this bra to see the difference. It feels good to wear all day.

Review from Maidenform
Helpful?0UTDGS6HG67W387179849
Jun 14, 2017
barbie22
5 out of 5 stars review

Seller Verified Purchase

Need A Lift?

I purchased this bra several weeks ago and have worn it often. It seems to be turning into my favorite. Pretty colors and creates a beautiful silhouette. I wear a 38C and although it feels comfortable for me, it may be a bit snug for others.

Review from Maidenform
Helpful?0UTDGS6HG67W387179849