White, Zinsser Bulls Eye 1-2-3 Water-Based Primer-315830, 1 qt
White, Zinsser Bulls Eye 1-2-3 Water-Based Primer-315830, 1 qt
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Zinsser

White, Zinsser Bulls Eye 1-2-3 Water-Based Primer-315830, 1 qt

4.5 stars out of 406 reviews
(4.5)|
406 ratings

Key item features

  • Versatile Application: This water-based primer is suitable for both interior and exterior surfaces, including drywall, wood, metal, and masonry, providing a high-performance base coat.
  • Superior Adhesion: Its advanced acrylic formula ensures excellent adhesion to all surfaces without the need for sanding, simplifying preparation and enhancing topcoat performance.
  • Protective Qualities: The primer effectively seals stains, graffiti, and tannin bleed, while also resisting mold, mildew, and inhibiting rust on new metal surfaces.
  • Rapid Drying: Dries quickly in just one hour, allowing for faster project completion and can be applied in temperatures as low as 35°F for year-round use.
  • Effortless Cleanup: Features a low odor and smooth flow, creating a uniform base coat, and can be easily cleaned up with just soap and water.
  • Matte Finish: Provides a flat/matte white finish, creating an ideal surface for subsequent paint layers.
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Current price is $10.5933.1 ¢/fl oz
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Customer ratings & reviews

4.5 out of 5 stars
stars406 ratings145 reviews
How item rating is calculated
  1. 5 stars80% (325)
  2. 4 stars9% (37)
  3. 3 stars3% (14)
  4. 2 stars1% (4)
  5. 1 star6% (26)

Reviews summary

Pros

  • : Simple application and cleanup process.
  • : Offers great quality at lower cost.
  • : Dries in under an hour, often in 30-35 minutes.
  • : Provides smooth, even layer with single coat.
  • : Has a surface suitable for painting.

Neutral

  • : Can be odorless, but may have a strong smell initially.
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Showing 1-3 of 145 reviews

Mar 21, 2026
Samuel
Item details
Shape: Quart
5 out of 5 stars review

Verified Purchase

Great product

Works great. Drys fast and easily sandable. I use this for all my furniture projects even on dark pieces and it's works great to keep the paint intact and not peel. Would highly recommend I don't see a reason to buy any other expensive brand when this gets the job done.

Helpful?3QBHM0CDSKLF20512768
Feb 12, 2026
stacey
Top Reviewer
Item details
Shape: Quart
5 out of 5 stars review

Verified Purchase

Great quality

Love this stuff. Very easy to apply before painting. Dries fast and easy to clean. Only one coat needed so it lasts for few projects. Great quality and price.

Helpful?3QBHM0CDSKLF20512768
Feb 8, 2026
paula
Item details
Shape: Quart
Sold and shipped byRudolph Bros. & Co.
5 out of 5 stars review

Verified Purchase

Its a good primer. We used it to cover silicone caulk a fool used in error to prep for painting over with regular paint this product saved the day and our project.

Helpful?3QBHM0CDSKLF20512768