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Johnson's Baby Moisturizing Baby Lotion, Coconut Oil & Aloe, 27.1 fl. oz

Key item features

  • Can Help Relieve Signs of Dry Skin Such As: Itchiness, flaking, tightness, scaling & redness
  • 72-Hour Moisture: formula with coconut oil, aloe vera, & vitamin B5 hydrates skin for 72 hours
  • Safe for Newborns: Gentle formula made for delicate baby skin
  • Leaves Skin Soft: Our formula leaves skin feeling soft and is safe for newborns
  • Gentle Formula: Hypoallergenic with no added parabens or dyes; pH-balanced for daily use
  • For Whole Family: Gentle enough for babies, suitable for kids and adults too
  • Pediatrician & Dermatologist Tested: Johnson's Baby Lotion is Pediatrician & Dermatologist Tested
  • Pure Love for Precious Moments: Johnson’s Baby protects delicate skin & hair from dryness
Current price is $7.6828.3 ¢/fl oz
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Customer ratings & reviews

4.2 out of 5 stars
stars5,559 ratings2,452 reviews
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Reviews summary

Pros

  • : Leaves skin smooth.

Neutral

  • : Can be lightweight, but also sticky for some users.
  • : Can be fresh and clean, but also strong.
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Showing 1-3 of 2,452 reviews

Mar 25, 2026
frances
Top Reviewer
Item details
Scent: Lightly Scented
Count per pack: 1
3 out of 5 stars review

Verified Purchase

Its all changed!

This review has nothing to do with Walmart. But J%26J's changed the scent of a lotion that has been the staple for decades! They changed the formula also, its now like Baby Magic Lotion. Big Mistake Johnson and Johnson! Plus raised the price. Now i have to find original scent bottles before gone for good. Very disappointed!

Helpful?92c92990-318e-11f1-ada8-0747a5b32d7d295568187
Mar 9, 2026
Red
Top Reviewer
Item details
Scent: Lightly Scented
Count per pack: 1
2 out of 5 stars review

Verified Purchase

New Scent is a Dealbreaker

The new scent is heavy, perfumey. Not at all suitable for a baby lotion, or those sensitive to loud scents. It still has the same texture and moisturizes well. I've used this for many, many years, but I will not buy it again because of the new scent .

Helpful?92c92990-318e-11f1-ada8-0747a5b32d7d295568187
Nov 17, 2025
Disappointed
Item details
Scent: Lightly Scented
Count per pack: 1
2 out of 5 stars review

Verified Purchase

New formula

I have used this product for the last 20 Years at least. They have changed the formula and it's completely different now. It doesn't spread as easily it's greasy feeling now and it's almost scentless

Helpful?92c92990-318e-11f1-ada8-0747a5b32d7d295568187