Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking, (Paperback)

Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking, (Paperback)

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Key item features

  • Core Principles: Introduces fundamental data science principles and the "data-analytic thinking" necessary for extracting useful knowledge and business value from data.
  • Expert Authorship: Written by renowned data science experts Foster Provost and Tom Fawcett, based on an MBA course taught at New York University.
  • Practical Application: Provides real-world business problem examples to illustrate data science principles and improve communication between stakeholders and data scientists.
  • Strategic Understanding: Helps users understand how data science fits within an organization and how to leverage it for competitive advantage.
  • Knowledge Extraction: Covers general concepts for effectively extracting knowledge from data and applying data science principles in various business contexts.
  • Comprehensive Guide: A 413-page paperback published in 2013, offering a detailed guide to data mining techniques and data-analytic thinking.
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Jan 16, 2026
Fredy
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Book format: Paperback
5 out of 5 stars review

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Data Science Great Read!

I used this as the textbook for my data science class. It has valuable definitions and real world scenarios of data science history and applications to date. The book manages to simplify these complex definitions, but also gives reader the option to dive deeper if they already have some prior knowledge.

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