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Tracy L Tuten

Social Media Marketing, (Hardcover)

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Social Media Marketing, (Hardcover)
Author: Sage Publications Ltd
ISBN: 9781529623826
Format: Hardcover
Publication Date: 2024-10-17
Page Count: 464

Specs

Book format
Hardcover
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Publication date
January, 2024
Pages
464
Subgenre
E-Commerce

Current price is $139.05

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The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success.

Now thoroughly updated in this fifth edition to reflect the latest developments in social media marketing research and practice, and with new case studies and examples, including brands such as Apple, Cadbury, LUSH Cosmetics and Zoom.

A must-read for all students and practitioners of social media marketing.

Tracy L. Tuten is a professor of marketing at Sofia University, USA.

Social Media Marketing, (Hardcover)
Author: Sage Publications Ltd
ISBN: 9781529623826
Format: Hardcover
Publication Date: 2024-10-17
Page Count: 464

info:

We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.

Specifications

Book format

Hardcover

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Publication date

January, 2024

Warranty

Warranty information

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