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Wilton Red-Red Food Coloring Edible Gel for Baking & Cake Decorating No Taste 1 oz.

Ingredients

Key item features

  • Vibrant Gel Color: Gel-based food coloring delivers rich, no-taste red color for frosting, fondant, royal icing, batter, and dough, ideal for baking and cake decorating projects.
  • Concentrated Formula: Highly concentrated gel formula prevents thinning of buttercream or altering the consistency of icing, ensuring stable results.
  • Versatile Application: Perfect for holiday cakes, cupcakes, cookies, and candy making, allowing for a wide range of colorful dessert creations.
  • Customizable Shades: Can be blended with other Wilton food coloring gels to create custom hues for diverse decorating needs.
  • Simple Usage: Easy to apply with a toothpick, mix into frosting or fondant, and add more as needed to achieve desired color depth.
  • Dietary Information: Certified Kosher and contains sulfites, with a net weight of 1 oz. (28.3 g).
  • Allergen Notice: Manufactured in a facility that also processes fish, milk, peanuts, shellfish, soy, tree nuts, and wheat products.
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Current price is $2.12$2.12/oz
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Customer ratings & reviews

4.6 out of 5 stars
stars3,487 ratings1,303 reviews
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Reviews summary

Pros

  • : Formula mixes smoothly into batter and frosting.
  • : Mixes well into various baking products.
  • : Offers excellent value at this cost.
  • : Made with good ingredients and has a vibrant color output.
  • : Produces vibrant colors without thinning.

Neutral

  • : Can be neutral, but may also have bitter notes.
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Showing 1-3 of 1,303 reviews

Sep 14, 2025
Victoria
Item details
Color: Burgundy
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

I love this food coloring gel

well I bought it for Easter to color eggs with my grandkids because there was so many more colors than the regular egg dying kits I got 11 different color and they're supposed to be used for cakes but I didn't so I don't know how it works on cakes yet but for eggs they made the eggs come out really bright and vibrant and I loved it I don't think I'll ever dye eggs with regular dye ever again so I definitely recommend it for coloring eggs I'll let you know when I finally use it on a cake and it being a gel we didn't have to use very much of it to color the eggs either and sorry I can't show you the eggs because I waited until September to do the review.

Helpful?3BDABB3DD2AK24107661
Mar 23, 2026
K
Top Reviewer
Item details
Color: Sky Blue
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Great product!!

This is a great quality product. You just use a tooth pic, and add a small amount of dye at a time, until you reach your desired shade. I needed something fun %26 easy, so I used this dye, and cans of Betty Crocker cream cheese frosting! It turned out great. This product is a good deal, and a little goes a long way! One thing to keep in mind- Is the dye can temporarily stain your fingers, and can potentially stain clothes, or white countertops... So just be smart, and prepare as needed.

Helpful?3BDABB3DD2AK24107661
Jan 8, 2026
Nina
Item details
Color: Black
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

We made a Stranger Things gingerbread house this year to celebrate the last season of ST. Needed a black food coloring and this one really performed well. We had white frosting so I like that you can add the color slowly to make a gray or a black. It's thick, so you need a small utensil to spoon it out. Unfortunately the website wouldn't allow me to upload a photo, the house turned out adorable with black vines, and a "gate" on the front.

Helpful?3BDABB3DD2AK24107661