John Arnold; Michael Becker; Marty Dickinson

Web Marketing All-in-One For Dummies (Paperback) by John Arnold, Michael Becker, Marty Dickinson

Name: Web Marketing All-in-One For Dummies (Paperback) by John Arnold, Michael Becker, Marty Dickinson
Brand: John Arnold; Michael Becker; Marty Dickinson
SKU: 17686503
Price: 27.49 USD
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Web Marketing All-in-One For Dummies (Paperback) by John Arnold, Michael Becker, Marty Dickinson Web Marketing All in One For Dummies Paperback by John Arnold Michael Becker Marty Dickinson 9781118243770

Book Format:Paperback-Out of stock

Key item features

ISBN: 9781118243770
Condition: New
Paperback
2nd Edition.
Language: English
Intended for professional and scholarly audience.
Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. * Provides invaluable advice for establishing a web presence and getting your message out with online advertising * Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers * Explains how web analytics can offer you a better understanding of your web marketing efforts * Details ways to establish an online voice with blogging and podcasting * Walks you through the potential of social media marketing with Facebook, Twitter, and Google+ * Looks at various options for getting your message onto mobile platforms Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.

Specs

Book format
Paperback
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Publication date
August, 2012
Pages
944
Series title
For Dummies

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Build an online presence for your business with web marketing

Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking.

Provides invaluable advice for establishing a web presence and getting your message out with online advertising
Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers
Explains how web analytics can offer you a better understanding of your web marketing efforts
Details ways to establish an online voice with blogging and podcasting
Walks you through the potential of social media marketing with Facebook, Twitter, and Google+
Looks at various options for getting your message onto mobile platforms

Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.

ISBN: 9781118243770
Condition: New
Paperback
2nd Edition.
Language: English
Intended for professional and scholarly audience.
Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. * Provides invaluable advice for establishing a web presence and getting your message out with online advertising * Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers * Explains how web analytics can offer you a better understanding of your web marketing efforts * Details ways to establish an online voice with blogging and podcasting * Walks you through the potential of social media marketing with Facebook, Twitter, and Google+ * Looks at various options for getting your message onto mobile platforms Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.

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Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Publication date

August, 2012

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