Seventh Generation Sensitive Skin Concentrated Liquid Laundry Detergent, Free & Clear, 23 fl oz, 66 Loads
Seventh Generation Sensitive Skin Concentrated Liquid Laundry Detergent, Free & Clear, 23 fl oz, 66 Loads
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Seventh Generation Sensitive Skin Concentrated Liquid Laundry Detergent, Free & Clear, 23 fl oz, 66 Loads

4.6 stars out of 1627 reviews
(4.6)|
1,627 ratings

Key item features

  • Our Seventh Generation EasyDose™ Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need!
  • Ultra-concentrated, ultra-convenient liquid laundry detergent : 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about.
  • Small dose, big clean™: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle.
  • Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains.
  • Laundry soap made with 0% dyes, synthetic fragrances, or artificial brighteners.
  • Free & Clear detergent that’s hypoallergenic and made for sensitive skin.
Current price is Now $11.66
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was $13.97
50.5 ¢/fl oz
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Customer ratings & reviews

4.6 out of 5 stars
stars1,627 ratings1,591 reviews
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Pros

  • : Leaves a non-overpowering smell on clothes.
  • : Automatically measures exact amount needed.
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Showing 1-3 of 1,591 reviews

Dec 28, 2025
Melissa
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

A little goes a long way. I don't use an entire squeeze amount as the bottle suggests. I use half that amount. One bottle lasts me for 3 months. I went through 6 bottles in 18 months. I just purchased 4 more bottles which should last me until end of Dec. 2026.

Helpful?42O4PQ5MTNTG941698859
Mar 9, 2026
Katrina
Top Reviewer
5 out of 5 stars review

Verified Purchase

great soap

got this based on its good review from @jeeves_ny on tiktok. I'm very happy with it and have just ordered my second bottle. the auto stop cap is amazing at only giving the correct amout for the load.

Helpful?42O4PQ5MTNTG941698859
Feb 9, 2026
Kerry
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Good enough to clean my work undershirts, and coveralls. Perfect for those wool blend garments. Dispenser is go so you don't use more than you need.

Helpful?42O4PQ5MTNTG941698859