L'Oreal Paris Superior Preference Infinia Hair Color - Deep Intense Red 4RR

Revive first day colour luminosity in an instant. Infinia, the true gold standard of fade defying luminious colour now includes, for the first time, a colour refresher that delivers day 1 colour luminosity. Typically red shades fade and black shades fall flat over time. Our new colour refresher, infused with powerful pigments, in a conditioning base is specifically designed for red and black shades, Never looks dull, always revived. Apply the colour refresher on the 2nd week and 4th week to revive your colour luminosity from your first day. Available in 6 red and 6 black luminous shades.