I was hesitant to buy this incense despite the eye catching packaging, but it still peaked my interest just because the still mixed opinions especially when I saw another review write the incense cones didn't have a pine smell yet the package has a pine tree . Once they arrive I started two and the I can say the smell doesn't smell like a forest of pine trees, but it does have a pleasant smell like chimney fire burning pine wood. As an incense option that overpowers smoking or bathroom smells I would say this is a good choice. The only thing I will say is a small negative about this product is that while it does have a powerful scent to block out unwanted odors it does burn out relatively fast in around 20 mins or so though for some this may be a good quality if they're worried about leaving one burning on accident.