(3 pack) Wilton Rose Food Coloring Edible Gel for Baking & Cake Decorating No Taste 1 oz.
(3 pack) Wilton Rose Food Coloring Edible Gel for Baking & Cake Decorating No Taste 1 oz.
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(3 pack) Wilton Rose Food Coloring Edible Gel for Baking & Cake Decorating No Taste 1 oz.

Ingredients

Key item features

  • Vibrant Gel Color: Gel-based food coloring adds rich, no-taste color to frosting, fondant, royal icing, batter, and dough without altering consistency.
  • Versatile Baking Use: Perfect for various baking and cake decorating projects, including holiday cakes, cupcakes, cookies, and candy making.
  • Concentrated Formula: Highly concentrated gel formula ensures it won't thin out buttercream or change the consistency of icing.
  • Custom Shade Blending: Can be blended with other Wilton food coloring gels to create custom shades for diverse decorating needs.
  • Simple Application Method: Easy to use; apply a small amount with a toothpick, mix into frosting or fondant, and add more as needed for deeper color.
  • Dietary Certifications: Certified Kosher and contains sulfites, with a net weight of 1 oz. (28.3 g) per container.
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Current price is $6.36$2.12/oz
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This item includes:

  • 3-pack of Wilton Rose Food Coloring Edible Gel for Baking & Cake Decorating No Taste 1 oz.
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Ingredients

Customer ratings & reviews

4.6 out of 5 stars
stars3,480 ratings1,301 reviews
How item rating is calculated

Reviews summary

Pros

  • : Formula mixes smoothly into batter and frosting.
  • : Mixes well into various baking products.
  • : Offers excellent value at this cost.
  • : Made with good ingredients and has a vibrant color output.
  • : Produces vibrant colors without thinning.

Neutral

  • : Can be neutral, but may also have bitter notes.
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Showing 1-3 of 1,301 reviews

Feb 16, 2026
Kathryn
Top Reviewer
Item details
Color: Red
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Excellent product, will buy more.

I may be late to the party, but I am THRILLED to have discovered this product! Using the gel cuts down on liquid being added to icing made with powdered sugar, which makes a big difference. The color is vibrant and there are many shades to choose from...I was looking for a dark, bright pink and the Rose seemed suitable. It's perfect, exactly what I was looking for, for Valentine's Day. I didn't have to use a lot, a little goes a long way and it's affordably priced. I will definitely be buying this product in other colors. I highly recommend this product.

Helpful?3BDABB3DD2AK15919159353
Mar 23, 2026
WalmartCustomer
Top Reviewer
Item details
Color: Leaf Green
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Great food coloring and easy to use

I purchased this green food coloring to make Grinch Fluff at Christmas and again on Saint Paddy's Day in cracked cookies. Both times, the non-flavored food coloring worked well. I definitely would recommend this to anyone looking for food coloring. The consistency is thicker than the drops, which I believe made it easier to work with. Mixes effortlessly and the more you add the deeper the color gets.

Helpful?3BDABB3DD2AK15919159353
Jan 8, 2026
Nina
Item details
Color: Black
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

We made a Stranger Things gingerbread house this year to celebrate the last season of ST. Needed a black food coloring and this one really performed well. We had white frosting so I like that you can add the color slowly to make a gray or a black. It's thick, so you need a small utensil to spoon it out. Unfortunately the website wouldn't allow me to upload a photo, the house turned out adorable with black vines, and a "gate" on the front.

Helpful?3BDABB3DD2AK15919159353