Virtue Colorkick Blue-Purple De-Brassing Hair Care Shampoo for All Hair Shades, 8 oz
Key item features
- KEY INGREDIENTS • Alpha Keratin 60ku®: Virtue’s proprietary human keratin, repaves and repairs damage to give you stronger, healthier, shinier hair in as few as five uses. • Special Blend of Chamomile Extract, Lemon Fruit Extract, Red Cabbage Extract, Purple Ginseng Extract, and 100% natural Salicylic Acid from Wintergreen Leaf Extract: Provide subtle, cumulative brightening of yellow tones and rinse away brassiness. • Turmeric Root Extract: Works in conjunction with a mineral complex to provide antioxidant protection and protects from the damaging and color-distorting effects of UV/solar exposure, environmental pollutants, and free radicals. • Viola Odorata Flower/Leaf Extract in conjunction with Lavender Flower Extract and Rosemary Leaf Extract: Neutralize brassiness and reduce yellowing in a broad range of both natural and color-treated hair tones, including silver/gray hair.
- KEY CLAIMS: • 95% of women immediately felt their hair color looked more vibrant.* • 93% of women felt their hair color looked brighter and more revived after 1 week.* • 95% of women felt their hair looked shinier and less brassy after 2 weeks.* *Consumer perception on 57 panelists using product for 2 weeks.
- A naturally tinted violet shampoo with a rich and luxurious yet non-stripping, non-drying lather.
Specs
- BrandVirtue
- Hair typeColor Treated, Damaged
- Shampoo & conditioner typeDaily Shampoos
- Hair care key benefitsColor Protection, Moisturizing
- Ingredient preferenceSulfate-Free
- FeaturesZero Lather
Reviews summary
Pros
- : Helps maintain and brighten blonde hair color.
- : Creates a soft, gentle lather during application.
- : Has a non-overpowering fragrance.
- : Effectively reduces unwanted brassiness in hair.
- : Has a violet tint to enhance vibrancy and correct tones.
Cons
- : Leaves hair feeling dry, especially for processed or dry hair types.
Generated by AI
Current price is USD$46.00$5.75/fl oz
Price when purchased online
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About this item
Product details
BEAUTYSPACE Virtue Colorkick De-Brassing Shampoo 240ml/8oz A gentle toning andamp; nourishing shampoo Uses all-natural botanicals andamp; 100% natural colorants to brighten andamp; gently neutralize brassiness Made with the proprietary Alpha Keratin 60kuandreg; protein to heal andamp; strengthen hair Contains a special blend of chamomile extract, lemon fruit extract, red cabbage extract, purple ginseng extract andamp; 100% natural salicylic acid from wintergreen leaf extract to provide subtle, cumulative brightening of yellow tones andamp; rinse away brassiness Loaded with viola odorata flower andamp; leaf extract, lavender flower extract andamp; rosemary leaf extract to neutralize brassiness Infused with turmeric root extract to work in conjunction with a mineral complex to provide antioxidant protection against the damaging andamp; color-distorting effects of UV/solar exposure, environmental pollutants andamp; free radicals Scented with a warm fragrance blended of bright andamp; calming ingredients including yuzu zest, chamomile andamp; creamy sandalwood Free of harsh, stripping ingredients, purple color deposits andamp; sulfate Suitable for all shades of natural andamp; color-treated hair, including silver andamp; gray
- KEY INGREDIENTS • Alpha Keratin 60ku®: Virtue’s proprietary human keratin, repaves and repairs damage to give you stronger, healthier, shinier hair in as few as five uses. • Special Blend of Chamomile Extract, Lemon Fruit Extract, Red Cabbage Extract, Purple Ginseng Extract, and 100% natural Salicylic Acid from Wintergreen Leaf Extract: Provide subtle, cumulative brightening of yellow tones and rinse away brassiness. • Turmeric Root Extract: Works in conjunction with a mineral complex to provide antioxidant protection and protects from the damaging and color-distorting effects of UV/solar exposure, environmental pollutants, and free radicals. • Viola Odorata Flower/Leaf Extract in conjunction with Lavender Flower Extract and Rosemary Leaf Extract: Neutralize brassiness and reduce yellowing in a broad range of both natural and color-treated hair tones, including silver/gray hair.
- KEY CLAIMS: • 95% of women immediately felt their hair color looked more vibrant.* • 93% of women felt their hair color looked brighter and more revived after 1 week.* • 95% of women felt their hair looked shinier and less brassy after 2 weeks.* *Consumer perception on 57 panelists using product for 2 weeks.
- A naturally tinted violet shampoo with a rich and luxurious yet non-stripping, non-drying lather.
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Specifications
Brand
Virtue
Hair type
Color Treated, Damaged
Shampoo & conditioner type
Daily Shampoos
Hair care key benefits
Color Protection, Moisturizing
Directions
Instructions
Apply to wet hair. Massage into a rich lather. Rinse and follow with preferred Virtue® conditioner or Restorative Treatment Mask. Use 2 to 3 times per week for optimal results, alternating with your current Virtue shampoo.
Ingredients
Ingredients
Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Lauryl Glucoside, Disteareth-75 Ipdi, Polyglyceryl-3 Laurate, Coconut Acid, Keratin, Panthenol, Salicylic Acid, Curcuma Longa (Turmeric) Root Extract, Chamomilla Recutita (Matricaria) Flower Extract, Oryza Sativa (Rice) Bran Extract, Melia Azadirachta Flower Extract, Citrus Limon (Lemon) Peel Extract, Coccinia Indica Fruit Extract, Brassica Oleracea Capitata (Cabbage) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Melia Azadirachta Leaf Extract, Corallina Officinalis Extract, Madecassoside, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Ocimum Sanctum Leaf Extract, Ocimum Basilicum (Basil) Flower/Leaf Extract, Solanum Melongena (Eggplant) Fruit Extract, Phytic Acid, Leuconostoc/Radish Root Ferment Filtrate, Aloe Barbadensis Flower Extract, Salvia Hispanica Seed Extract, Hydrolyzed Quinoa, Hydrolyzed Adansonia Digitata Seed Protein, Oryza Sativa (Rice) Extract, Polygonum Bistorta Root Extract, Galactoarabinan, Gluconolactone, Caprylyl/Capryl Glucoside, Camellia Sinensis Leaf Extract, Zinc Gluconate, Caesalpinia Spinosa Fruit Extract, Viola Odorata Flower/Leaf Extract, Ethyl Oleate, Sorbitan Oleate, Polyquaternium-37, Helianthus Annuus (Sunflower) Sprout Extract, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Copper Gluconate, Rice Oil Glycereth-8 Esters, Glycerin, Ethylhexylglycerin, Heptyl Glucoside, Sodium Isethionate, Hydroxypropyl Methylcellulose Stearoxy Ether, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, Sodium Dilauramidoglutamide Lysine, Xylitol, Trehalose, Magnesium Aspartate, Butylene Glycol, Sodium Phosphate, Ethyl Linoleate, Caprylyl Glycol, Caprylic Acid, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Calcium Gluconate, Parfum (Fragrance), Phenoxyethanol, Sodium Benzoate, Benzyl Alcohol, Chlorphenesin, Citric Acid, Maltodextrin, Alcohol, Benzyl Salicylate, Hexyl Cinnamal, Linalool.
Active Ingredients
salicylic acid
Warnings
State Chemical Disclosure
None
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Customer ratings & reviews
How item rating is calculated
Reviews summary
Pros
- : Helps maintain and brighten blonde hair color.
- : Creates a soft, gentle lather during application.
- : Has a non-overpowering fragrance.
- : Effectively reduces unwanted brassiness in hair.
- : Has a violet tint to enhance vibrancy and correct tones.
Cons
- : Leaves hair feeling dry, especially for processed or dry hair types.
Generated by AI
Customer photos
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Showing 1-3 of 218 reviews
Mar 31, 2026
Claudia S.
5 out of 5 stars review
Best De-Brassing Shampoo
I've used different de-brassing shampoos over the years, and they always left my hair feeling so dry. I've been using Colorkick for the last three years, and I love it! It does a great job of taming the brass, and it leaves my hair super soft and shiny.
Review from VIRTUE
Helpful?2LY8PLO69GSG1173616067
Jan 26, 2026
Sarah N.
5 out of 5 stars review
Great product!
Absolutely love this product! It really takes away any brassiness and makes your color look new with each wash. My hair stylist even noticed the difference. I highly recommend.
Review from VIRTUE
Helpful?2LY8PLO69GSG1173616067
Mar 6, 2026
Karin S.
5 out of 5 stars review
Brassy Grey-Fan
I've let my hair go grey and now that I'm out in the sun, I see it becoming brassy. Love the Virtue Shampoo, so happy to see they are making this product available for my current issues. The product is a dream.
Review from VIRTUE
Helpful?2LY8PLO69GSG1173616067
