I ended up getting this single serve coffee maker a month and a half ago while Christmas shopping online. In my Keurig-envy, I was interested in a single serve device for my gourmet tea and coffee without paying the Keurig price. I wasn't asking for anything fancy, no bells and whistles. In the end, I decided on the Bella over other brands in the same price range because I thought it looked sleek - and if it ended up being a bust of a product, I was only out twenty bucks. If you want a straight, simple device that makes a cup of tea/coffee, this product will definitely get the job done. There are no fancy frills, and it's literally a point and shoot (or scoop and brew) kind of device. I was worried I wouldn't get full flavor out of my teas like I would with a traditional kettle and teapot, but taste and quality hasn't decreased. WHY I LIKE THIS BETTER THAN ANY KEURIG: You have more freedom with your brew with Bella over a Keurig. I don't really fit into the whole 6-8-10 oz scheme of Keurig's, especially if it's the same amount of ground/leaves in a k-cup and strength of the drink is compromised. I prefer 14 or 16 oz cups, on the strong size, and depending on how much I scoop into the filter, I can get a hot cup exactly to my liking. Not to mention, you have a wider variety of products to use in the Bella, because it's not limited to K-Cups. Any tea or coffee - bagged, sachet, individually wrapped - just dump the contents into the Bella's filter and you're good to go. This is usually a cheaper option than K-cups, too. Great news for people like me who love to buy loose leaf teas and exotic coffee. WHAT TO EXPECT WITH THIS DEVICE: Keep in mind it's not a $100 Keurig. The wait time on brewing a cup is a bit longer (especially if you're doing 14 or 16 oz like me), but it's still a matter of minutes and still much quicker than you're traditional coffee pot system. Also there's a bit extra clean-up involved: Instead of just picking out the used K-cup and dumping it in the trash, you have to dump out the grounds in the filter and rinse out the filter. More than a Keurig, but still pretty simple. In the end, it makes a cup of coffee/tea at a quality that I am satisfied with, and don't see a reason to splurge an extra $80 bucks or so for a more fancy device. Here are some little tidbits I thought about as a shopping before I chose to buy this product: 1.) I was worried using it for coffee AND tea interchangeably would affect the taste (coffee tasting like tea and tea tasting like coffee), but in a month and a half of regular use, this hasn't been a problem as long as I immediately change the filter after each use. 2.) The temperature of the water in the finished product is NOT something you can modify, but personally I enjoy what I get. It's warm enough for mild scolding right out of the filter, and after just a few minutes of sitting out it's the perfect drinking temperature. Depending on the insulation of whatever cup/mug you're using, it won't take long to get it to a temperature of your liking, I think. IN SUMMARY: If you want a single-serve brewer that is simple, space-efficient, and just straight up brews a cup of your favorite drink, then feel comforted in the value of this device. It only takes a few minutes to brew and you have the ability to customize the ounces and strength of your drink that you don't get with a more expensive Keurig. However, if you're the type who loves the fancy bells and whistles and the name brand, then spending the extra money might be more to your tastes.
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